pins



Blogshare: Pinterest, Now Rich with Pinformation

Written on
May 23rd 2013
Author
Adotas

ADOTAS (via Edelman Digital) — Pinterest has always been defined in a visual manner, but Pinterest recently took the next step of making specific pins even richer with information. Appropriately titled as “rich pins”, they provide the information users are immediately interested in directly below the pin. The ... more...

New Pinterest Research: Only 30% of Engagement Driven By Brands

Written on
April 30th 2013
Author
Adotas

ADOTAS – Digitas and Curalate, the marketing and analytics suite for Pinterest and Instagram, have just released a study shedding light on Pinterest engagement specific to the Fashion/Retail, Automotive, and Electronics industries. GOT AN OPINION? PLEASE COMMENT AT THE BOTTOM OF THIS PAGE! The study reveals that unlike Twitter and Facebook, where ... more...

Pinterest’s New Analytics Features Show Openness to Marketing and a Move toward Monetization

Written on
March 13th 2013
Author
Danny Maloney

In a blog post yesterday morning, Pinterest announced its first analytics features to the world. When Pinterest notified us this was coming at PinLeague, I was simultaneously excited and terrified. As the largest third-party Pinterest Analytics tool, you can imagine how anxious we were to see the features. That said, now that we have we’re super psyched about ... more...

Social Commerce Strategy and Metrics = Defensible Dollars and Money Well Spent

Written on
January 25th 2013
Author
Al Lalani

Although many brands have started Facebook campaigns to increase traffic and brand awareness, what many might not realize is that brands can use tech and strategy to turn even the most abstract social terms into defensible dollars. (SUBSCRIBE TO THE ADOTAS NEWSLETTER AT THE BOTTOM OF THIS PAGE!) Changes on the social ... more...

Q&A with ShareThis SVP Marketing Jennifer Hyman: Demystifying Social for Brands

Written on
December 14th 2012
Author
Mike Daly

With the incredible ascent of social media and its influence on marketing, many brands continue to search for answers as to how best tap resources like Facebook, Twitter, Pinterest and Tumblr to their advantage. ShareThis provides solutions by enabling publishers and brands to add seemingly simple buttons to their websites ... more...