performance-based-advertising
Dark Days: Online Ad Spend Forecast Slashed
ADOTAS – The online advertising spend forecast has been slashed by JP Morgan Internet analyst Imran Khan due to the gloomy economic environment. Khan forecasts that long-tail advertisers will take shelter in performance-based ads and that international – not just Stateside – markets will be affected. While Khan’s forecast for this [...] more...
Azoogle on International March With AdsMarket
ADOTAS — Azoogle is going global: the online performance-based advertising network continues on its international march with its agreement with AdsMarket, an online performance media company that serves Europe, Latin America and Asia-Pacific. The partnership will boost AzoogleAds’ international publisher base and distribution. Publishers in financial services, retail, the media and [...] more...
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Spotlight
Turn VP: Ad Network Shakeout “Inevitable”ADOTAS EXCLUSIVE – Turn bills itself as the world’s first Smart Market for online advertising. Turn’s VP of product and [...] more...
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