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PayPerPost Pays Up for Performancing.com

Written on: December 28th 2006
Author: Editor

The PayPerPost paid blogging service has announced it will purchase blogging support and development company Performancing.com. The acquisition of Performancing gives PayPerPost access to Performancing’s community of more than 28,000 bloggers and tools like the Performancing Metrics analytics platform and the Performancing Exchange classified listings for bloggers. “PayPerPost is committed to furthering [...] more...

ReviewMe Paid Blogging Hits 4,000

Written on: November 29th 2006
Author: Editor

Paid blogging service ReviewMe, which pays bloggers to post about other websites, products and services, has announced that it now has about 4,000 participating bloggers and has injected more than 200 paid reviews into the blogosphere. ReviewMe, launched by text link advertising company TextLinkAds earlier this month, requires bloggers to disclose [...] more...

Text Link Ads-Backed ReviewMe Aims to Rival PayPerPost

Written on: November 10th 2006
Author: Editor

Blog advertising company ReviewMe, which pays bloggers to write about advertiser products and services, launched yesterday. Like PayPerPost, ReviewMe has a marketplace system to connect advertisers and bloggers. Unlike PayPerPost, ReviewMe requires bloggers to disclose whether or not a blog post is sponsored. However, ReviewMe currently has no policy on [...] more...

Cash Creates Questions at PayPerPost: Can the Nascent Paid Blogging Network Actually Succeed?

Written on: August 25th 2006
Author: Kenneth Musante

Barely six weeks ago, Ted Murphy, CEO of interactive consulting firm / agency MindComet, launched a paid blog post advertising network called PayPerPost. The service entails advertisers commissioning bloggers to write about their products and services in exchange for cash. Many bloggers were quick to blast the idea, saying it would [...] more...

Advertising Schmadvertising. I’m Talking About Content.

Written on: August 15th 2006
Author: Kenneth Musante

Even though it’s been around for nearly a decade, advertising on the Internet is still a new medium that’s changing and evolving. It’s not TV. It’s not print. It’s something different. Little by little, the conceptual border between advertising and content is breaking down. Traditional banner ads are becoming delivery systems [...] more...

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