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Mobile Marketing, Privacy on Tap for RampUp 2014

Written on
February 4th 2014
Author
AdotasWire

SAN FRANCISCO,February 4, 2014 (ADOTAS)–Today LiveRamp, the leading data onboarder enabling marketers to connect their customer databases into every marketing application, announced that its agenda for the upcoming RampUp 2014 is now set and promises to cover many critical issues that will impact Chief Marketing Officers in the near future. ... more...

Get Ready for the Future: Ad Tech Industry Predictions for 2014

Written on
January 2nd 2014
Author
Richard L. Tso

ADOTAS – The ad industry has witnessed tremendous change this year, with programmatic advertising hitting the mainstream, the rise of video ads on Vine and the move towards cookie-less ad tracking across devices. As we quickly approach 2014, industry pundits are lining up to share their ad predictions for the ... more...

UPDATED: Is Ex-PayPal SVP The Person Leaving Ginormous ‘Tips for Jesus’?

Written on
December 11th 2013
Author
Mike Daly

ADOTAS — A New York waiter claims that Jack Selby, former Senior VP for Corporate & International Development at PayPal, is the person who has been leaving extravagant tips for servers all over the U.S., according to several news outlets. An Instagram account called “Tips For Jesus” has chronicled the history ... more...

AFAIK: OpenX, Neustar Localeze, Direct Agents, True Action, Crisp Media, Connelly Partners

Written on
March 31st 2013
Author
Mike Daly

ADOTAS – OpenX Technologies, Inc. has appointed senior industry marketer Matthew Reid (pictured) to the newly created role of vice president of marketing. Reid will oversee OpenX’s marketing initiatives worldwide including branding, customer acquisition and product marketing, and will continue to build the existing marketing team with specialists and regional ... more...

Three Strategies for Engaging Customers and Driving Sales on Tablets

Written on
December 24th 2012
Author
Peri Kadaster

While tablet commerce is still an emerging market, it’s predicted to continue to grow over the coming years. Consider these facts: In the last year alone, tablet traffic increased by 348 percent while smartphones grew by 117 percent.[1] There will be 90.8 million iPad users by 2015.[2] Tablet devices will generate more Web traffic ... more...

Brown Paper Tickets’ New Business Accelerator Suite Features Advanced Integration with MailChimp

Written on
October 26th 2012
Author
AdotasWire

SEATTLE (October 25, 2012) – A service created to fix the problem of high fees and low service levels in the ticketing industry has become a favorite for small businesses to thrive in a tough economy.  Since 2009, events produced by small businesses have increased by 57 percent according to a ... more...

Razzaq, Weiss Are New VPs at Axcient

Written on
September 6th 2012
Author
PR

Axcient, the leading provider of cloud-based data and application uptime solutions for the small and mid-sized business (SMB) market, today announced the addition of two key members to its executive team with Asim Razzaq joining as Vice President of Engineering and Eric Weiss joining as Vice President of Marketing. Together, ... more...

Yahoo Names PayPal Prez Scott Thompson CEO

Written on
January 4th 2012
Author
Brian LaRue

ADOTAS – Today, Yahoo named Scott Thompson, current president of PayPal, as its new CEO. Yahoo’s been without a chief executive since September, when it fired the sometimes-confrontational Carol Bartz. Thompson, on the other hand, has been described as personable. His background is in technology rather than media — before ... more...

Facebook Payments Operation Could Rival Paypal

Written on
January 11th 2010
Author
Gavin Dunaway

ADOTAS – As it aims for a larger slice of the virtual goods pie and possibly step on PayPal’s turf, Facebook has put up notice that it is building a “payments operation” team and looking for a strategist and a payment and risks specialist. According to the classified, the payment operations ... more...

Valleywag plays the ‘Al Qaeda’ role for Silicon Valley

Written on
May 18th 2009
Author
Edward Barrera

ADOTAS — The Gawker Media tech gossip site has gleefully whacked Peter Thiel, cofounder of PayPal and a Facebook investor, like a piñata for a while now. He was even mentioned in Owen Thomas’ goodbye missive to make sure Valleywag stays on top of the Silicon Valley gossip heap. Unsurprisingly, Thiel ... more...