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Off-Duty: MediaMind Rich Media Awards

Written on: November 14th 2011
Author: Brian LaRue

ADOTAS – This past Wednesday, my evening unofficially started at a comic book store in Brooklyn, where my roommate, an illustrator and comics guy, was celebrating the release of of his new title. I bounced fairly early to make it to MediaMind‘s tenth annual Rich Media Awards party at Crimson [...] more...

Off-Duty: Clickbooth Volunteers for Affiliate Awakening Duty

Written on: November 7th 2011
Author: Gavin Dunaway

ADOTAS – Attending ad:tech NY this year? Want to network and rub elbows with the industry’s elite? If you answered yes to these questions, then you’re not going to want to miss Clickbooth’s Affiliate Awakening II party. Every year Clickbooth exhibits at ad:tech NY and not only hosts an exclusive party, [...] more...

Wanna Chat During Ad Week? I’ll Be at Adotas Off-Duty

Written on: October 1st 2011
Author: Gavin Dunaway

ADOTAS – Oh hell — it’s Advertising Week NYC already? My god, what will I wear to the countless events being thrown across the Big Apple? I mean, I can’t show up to the Open RTB event wearing the same band t-shirt I sported at the IAB MIXX Conference… Does Mogwai for IAB, [...] more...

What Fuels Social Media Marketers?

Written on: August 23rd 2011
Author: Jeff MacGurn

COVARIO – A few months back, on our Actionable Insights blog, we published a study on What Fuels Search Marketers… at an industry cocktail party we sponsored. Well, we recently sponsored another cocktail party at MediaPost’s Social Media Insider Summit, and we thought it would be fun to do the same study [...] more...

Clickbooth Seeks VIPs for ASE Party

Written on: August 16th 2011
Author: Gavin Dunaway

ADOTAS – As Sunday marks the arrival of Affiliate Summit East (read an interview with cofounder Missy Ward here), it wouldn’t be a proper conference without a party from CPA network Clickbooth that threatened to burn the Big Apple to the ground. However, those sly foxes at Clickbooth are switching up [...] more...

Lead Uganda Art Auction

Written on: November 18th 2009
Author: Sarah Novotny

ADOTAS – This week I went to an interesting benefit that showcased both art and a great cause. The Lead Uganda art auction was held at the Steven Kasher Gallery in Chelsea and the event was a smashing success. Lead Uganda is an organization that takes former childhood soldiers and AIDS [...] more...

Adotas invites all to AdverCircus II tonight in San Francisco

Written on: April 22nd 2009
Author: Edward Barrera

ADOTAS — You are cordially invited to the Ad:Tech After Party at 1015 Folsom tonight. The event will be from 9pm to 2am. We highly suggest you come early because space is limited. Please click here to RSVP Subscribe to the free Adotas.com Newsletter addthis_url = 'http%3A%2F%2Fwww.adotas.com%2F2009%2F04%2Fadotas-invites-all-to-advercircus-ii-tonight-in-san-francisco%2F'; [...] more...

What’s the Big Idea? Find Out Next Wednesday

Written on: February 21st 2008
Author: Sarah Novotny

ADOTAS EXCLUSIVE — Looming recession, cold New York weather and dead-end leads gotcha down? Panic not. Digital Wednesdays is here to inject some much-needed cheer (and possibly a lead or two) into the lives of ad agency bees, publishers, rich-media and mobile gurus and entrepreneurs of all stripes – as [...] more...

Right now, at the beginning of 2012, what are you watching the most closely for its ad and marketing opportunities?
Mobile. Smart devices have become standard, and advertising is only going to become more creative there.

Online video. It's a real competitor to TV now, and it presents really interesting ways to engage viewers.

Social media. The new Facebook timeline and the surge of Google+ have cracked the game wide open again.

Tempting as it might be, I don't want to get too involved in one aspect.

See, I think this might be a good time to see what would happen if we revisited MySpace, but made the ads slightly bigger... with more strobe effect.

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Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...

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