partnership
Kontera Links Up With LinkedIn, Microsoft
ADOTAS – In-text solutions specialists Kontera today announced an interactive advertising partnership with Microsoft and LinkedIn. Kontera will service contextually relevant reference information from Microsoft in ad units that will appear in LinkedIn’s “Answers” service for their IT community. What that means: when someone in LinkedIn’s IT community asks or answers [...] more...
NeoMedia Signs Mobile Marketing Deal With PaperClick
NeoMedia Technologies has signed an agreement withChina-based Jinche YingYang Auto Technological Services, Ltd. of Beijing to introduce and market its PaperClick technology in China. PaperClick provides the means for consumer-oriented companies and enterprise organizations to link their products and services directly to specific relevant Web pages on the Mobile Internet. [...] more...
Ping Mobile Teams Up with CREW Marketing
New York-based CREW Marketing and Teaneck, N.J.-based Ping Mobile have announced a partnership to launch the PingRewards mobile marketing service to retail and advertising clients nationwide. With this deal, CREW, a provider of retail sales, marketing, merchandising, training, support and corporate services to the retail industry, will collaborate with mobile [...] more...
Spotlight
Turn VP: Ad Network Shakeout “Inevitable”ADOTAS EXCLUSIVE – Turn bills itself as the world’s first Smart Market for online advertising. Turn’s VP of product and [...] more...
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