pandora



Placed Closes $10 Million Series B to Standardize Location Insights, Targeting and Attribution

Written on
June 10th 2014
Author
Press Release

SEATTLE, June 10, 2014 (ADOTAS) – Placed, the leader in location insights and mobile ad intelligence, today announced a $10 million Series B funding led by Two Sigma Ventures, the venture capital division of Two Sigma Investments. David Joerg, Managing Director at Two Sigma, will join the Placed Board of ... more...

AdColony Adds Execs from Apple, Pandora to Facilitate Rapid Expansion

Written on
May 29th 2014
Author
Mike Daly

ADOTAS — Leading mobile video marketing platform AdColony has made several recent key hires as the company continues to grow. Megan Sullivan (pictured) has joined AdColony in the new role of VP of Client Relations. She will be overseeing AdColony’s sales planning and account management teams in a global capacity and will be ... more...

Struq Appoints Denise Weaver Regional VP of Sales Southwest

Written on
May 23rd 2014
Author
Press Release

LOS ANGELES, May 22, 2014 (ADOTAS) – Ad personalization and Cross Device Retargeting leader Struq has hired Denise Weaver (pictured) as its Regional VP of Sales Southwest. The appointment comes hot on the heels of Struq’s hiring of Thornton Schaaf as its Regional VP of Sales Northwest and further facilitates ... more...

Pandora Launches Advertising on Automotive Platforms

Written on
January 6th 2014
Author
Mike Daly

LAS VEGAS and OAKLAND, Calif., January 6, 2014 (ADOTAS) – Pandora (NYSE: P), the leading internet radio service, today announced it will begin rolling out in-car advertising solutions this month. Major national brands including BP, Ford Motor Company, State Farm® and Taco Bell are on board to take advantage of ... more...

The Mobile Video Explosion: What Advertisers Can Learn From Vine

Written on
September 4th 2013
Author
Richard L. Tso

ADOTAS — Call them the jokesters, the show-offs, the comedians, the earnest – these people have all found their voice on the video social network Vine. These days people’s attention spans are virtually nonexistent, and some advertisers are finding success in providing short-form content to entice consumers to want more. In ... more...

Can Programmatic Buying Save Traditional Media?

Written on
June 14th 2013
Author
John Rosso

ADOTAS — Netflix, Hulu, YouTube, Pandora, Spotify … these services are all popular household names. But they have something else in common: they are also Internet-based alternatives to traditional ad-supported media – and they compete for the same ad dollars. Call me nostalgic, but as much as I love the Internet, ... more...

Apple to Launch Streaming Music Service at WWDC Today

Written on
June 10th 2013
Author
Richard L. Tso

ADOTAS – Audiophiles, this one’s for you. Sony Music has officially signed on for Apple’s iTunes Radio service. This means that each of the three major music labels are now on board for the Pandora-like service, according to AllThingsD. Pandora had better take notice: Apple is getting into the streaming ... more...

AFAIK: Covario, eXelate, Medialets, Fiksu, Net2TV, BlueHornet Networks

Written on
May 31st 2013
Author
Mike Daly

ADOTAS – As the week’s end slows our mail delivery to a trickle, let’s catch up on our Inbox activity: Covario has added Nick Brien (pictured), the former chairman and chief executive of McCann Worldgroup, to its board of directors. Brien has built a track record over three decades leading some ... more...

Today’s Burning Question: Impact of Google I/O Announcements?

Written on
May 16th 2013
Author
Mike Daly

ADOTAS – We’ve asked our esteemed panel of industry thought leaders the following Burning Question: “What will be the impact of the big announcements coming out of this week’s Google I/O conference? Here’s how they responded: “Up until now, Google Wallet was primarily focused on mobile payments. Google’s announcement about Wallet Objects APIs ... more...

Pandora is First Digital Publisher to Offer e-Business Advertising Integration into Media Buying Platforms

Written on
May 16th 2013
Author
Press Release

OAKLAND, CALIF., May 15, 2013 (ADOTAS) — Pandora (NYSE: P), the leading Internet radio service, announced today a new e-Business advertising technology solution that will allow for frictionless planning and buying for media buyers. The new platform seamlessly integrates the largest media buying software platforms, Mediaocean and STRATA, with proprietary ... more...