oren-kaniel



AppsFlyer Launches ‘AppsFlyer for Agencies’ Solution

Written on
June 12th 2014
Author
Press Release

NEW YORK, June 12, 2014 (ADOTAS) – According to a study by Ovum for the Internet Advertising Bureau (IAB), fewer than 50% of 300 surveyed leading US marketers use media buying agencies for their mobile advertising due to a lack of mobile expertise (see graphic at left). In order to enable ... more...

AppsFlyer Raises $7.1 Million in Series A Funding

Written on
March 5th 2014
Author
Press Release

NEW YORK, March 5, 2014 (ADOTAS)  – AppsFlyer, a leading mobile app measurement, attribution and analytics SaaS solution, has raised a $7.1M A Round from Pitango Venture Capital and from its current investor Magma Venture Partners. AppsFlyer is a leading mobile app tracking and campaign analytics SaaS platform that allows app developers, brands ... more...

Today’s Burning Question: Reaction to the ‘Facebook Home’ Announcement

Written on
April 5th 2013
Author
Mike Daly

ADOTAS – The burning question we posed to industry leaders today is: ”What is your reaction to today’s Facebook Android announcement?” Their responses are as follows: “Facebook continues to innovate at the intersection of social and mobile, redefining what it means to stay connected with friends and engaged with the apps you enjoy ... more...

Today’s Burning Question: Mobile Ad Revenue to Reach $11.4B?

Written on
January 23rd 2013
Author
Mike Daly

We asked industry leaders for their reaction to last week’s report from Gartner announcing that Worldwide Mobile Advertising Revenue is to Reach $11.4 Billion in 2013. Here’s what they had to say: “There’s a lot here that I agree with, particularly how search will grow and drive mobile revenue over the short term ... more...