open-targeting-exchange
AdBrite Unfurls New Ad Targeting Exchange
ADOTAS – Interactive advertising network AdBrite today announced the launch of its Open Targeting Exchange, an open and competitive marketplace for ad targeting technologies. In a bid to boost effectiveness, the system will leverage multiple targeting methods, algorithms and allow them to compete for the right to match advertisements to [...] more...
Features
- The NEW Rules of User Engagement May 16th 2008
- Smart Targeting Respects Consumers’ Privacy May 16th 2008
- Media Two’s CEO: Display Ads Are the Future May 15th 2008
- Icahn to Yahoo Board: Buh Bye! May 15th 2008
- Craigslist Sues eBay … Take Your Ball and Go Home! May 14th 2008
Latest News
- Yahoo Doesn’t Share Market Enthusiasm for Icahn’s Plan May 16th 2008
- Yahoo Puts Finger in the Dam With WPP May 16th 2008
- MySpace Suicide Indictment May Set “Scary” Precedent May 16th 2008
- AOL Unleashes Yet Another Mom Blog May 16th 2008
- Search Leads Pack in Online Revenue Surge May 16th 2008
- Alterian Pushes Online With Mediasurface Buy May 16th 2008
- Icahn to Yahoo Board: Buh Bye! May 15th 2008
- Texas AG Ends Investigation Into World Avenue May 15th 2008
Spotlight
Media Two’s CEO: Display Ads Are the FutureADOTAS EXCLUSIVE — Media Two is an interactive advertising agency that specializes in display, search engine advertising, design, video ads, [...] more...
Reader Favorites
Classifieds
Most Commented
- MySpace Isn't for Advertisers, It's for Sex (62)
- BlogBurst Offers Content Sharing Network (31)
- Google AdWords Unveils Two New Image Sizes (27)
- Microsoft Sues Cybersquatters (25)
- Sexy Girls Get You Fraudulent Clicks. (22)
- Go Away, Pixel Pages! (20)
- Ad Networks Promoting Porn, Part 2 (18)
- Gaucheness in Online Gaming: Finding Both Harassment and Hope on the Xbox Live (14)

