open-applications
Yahoo And Google Get Social Together
ADOTAS – Yahoo put out a statement today that says it supports Google in the development of applications for social networks and will help create a joint foundation to keep it going. Google launched OpenSocial in November to encourage developers who are creating widgets for Facebook to make them, following a [...] more...
Hearst And Clearspring Get “Widggy” With It
ADOTAS – Hearst Magazines Digital Media has announced a partnership with Clearspring, a syndicator and tracker of widgets, to build and help distribute innovative widgets. These particular widgets are being created for The Daily Green and Seventeen magazines. They will allow users to embed the applications into social networks, aggregators [...] more...
MySpace Names Amit Kapur COO
Amit Kapur, former VP of business development at MySpace is being promoted to the role of COO and will lead the open application initiative reported to launch this month. In this role, Kapur will be responsible for leading the development and implementation of global business operations for the over 110 million [...] more...
MySpace To Get Widgets
In February, MySpace will become a stronger rival for Facebook as it will be launching an open platform for outside software developers. This service is the main differentiator between the two social networks and the move that made Facebook grow in popularity. MySpace business development executive Amit Kapur has been promoted [...] more...
Wallop Gets Recognition From Big Fish
Wallop, a social applications company announced this week that it has been selected to join the Microsoft Startup Accelerator Program The program is designed to connect high-potential startups committed to the Microsoft platform to an extensive networking systems that provides access to Microsoft people and programs, guidance on future directions, [...] more...
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Latest News
- Funding in Brief: $10M for Spongecell, $8M for Prolexic February 9th 2012 ADOTAS – Rich media ad company Spongecell has raised $10 million [...] more »
- Google AdMob Axes Minimum Bids, Targeting Fees February 9th 2012 ADOTAS - As of Feb. 15, Google will change its [...] more »
- Infographic: HootSuite Analyses Social Media Impact of Super Bowl Ads February 7th 2012 ADOTAS - So, it’s the Tuesday after the Super Bowl, [...] more »
- Facebook to Serve Mobile Ads in Coming Weeks February 6th 2012 ADOTAS – According to a Financial Times report, Facebook will [...] more »
- Survey: 39 Percent of Mobile Users Responded to Super Bowl Ads Via Mobile February 6th 2012 ADOTAS - During the Super Bowl yesterday, mobile ad network [...] more »
- Sponsormob Leads the Way Into RTB for Mobile February 3rd 2012 ADOTAS – For more than half a decade, Berlin-based tech [...] more »
- Weird Study: Mobile Purchasing While in the Bathroom on the Rise February 3rd 2012 DM CONFIDENTIAL - According to 11mark, three-quarters of Americans with mobile [...] more »
Features
- Attribution Online: Introducers and Influencers and Closers… Oh My! February 9th 2012
- With gTLDs, Global Branding Starts with a Name February 9th 2012
- Rethinking the Online Advertising Ecosystem, Part One: Independent Publishers February 8th 2012
- Case Study: Social Ad Effectiveness February 8th 2012
- Video: “Build an SEO Foundation” Excerpt February 8th 2012
Spotlight
Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...
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