» Adotas

online_radio

Internet Radio Startup Slacker Faces Digital Hurdles

Written on: March 19th 2007
Author: Editor

Slacker Inc, the new brainchild of executives responsible for MusicMatch, Rio and iRiver America, is facing a dilemma due to certain digital music music developments including the lack of rights within the emerging industry. Among the top hurdles for the San Diego-based Slacker include securing approval from labels and [...] more...

Retuning Internet Radio: Dialing in to the Rise of Music’s Middle Class

Written on: February 7th 2007
Author: Kenneth Musante

Thanks to the rise of new methods of content delivery like podcasting and user-created video, 2006 was undeniably the year of social media. But while podcasting, that red-headed step-child of traditional broadcasting, has been getting all the attention, Internet radio stations–the stodgy non-web 2.0 versions of terrestrial broadcasting that have [...] more...

Radio’s Next Release: Number One with a Bullet?

Written on: August 1st 2006
Author: Mark Zagorski

According to a report released this week by Credit Suisse analyst Michael Klim, radio could and should leverage the Internet to help stem listener erosion and build incremental listeners. What a revolutionary idea! Did you also hear that you can buy books online, and even send letters through something called [...] more...

Selling Through the Speaker Box: How Marketers Can Better Tune into Online Radio

Written on: May 12th 2006
Author: Robin Stanton

Let’s get right to the point. You want to reach people online to promote your product/services or your advertiser’s products/services. Online is obviously one of the best places to reach your target audience, but how many of you have considered online radio also known as audio streaming as a [...] more...

Features

Quality Video: DIY (Cheap) or Else December 1st 2008
Will Widget Channel Be Tuned In? November 26th 2008
Internet Vs. TV Smackdown: Friends or Foes? November 25th 2008
Search Marketing Is Better Than a Bailout November 24th 2008
With Ads, Pretty Is as Pretty Does November 21st 2008

Features Archive

Spotlight

Turn VP: Ad Network Shakeout “Inevitable”ADOTAS EXCLUSIVE – Turn bills itself as the world’s first Smart Market for online advertising. Turn’s VP of product and [...] more...