online
Online Users Grow; Quality Content Doesn’t
ADOTAS — With once-profitable newspapers and magazines slashing, burning and declining, you have to wonder where all the content will be coming from as more people go online. In a survey taken in the early part of December, 40 percent said they get most of their national and international news online, [...] more...
Haute Secure Introduces Free Tool To Combat Online Fraud
ADOTAS — A start-up run by three former Microsoft Corp., employees has created a new tool to combat online security risks, according to reports. Haute Secure introduced a free online service that will allow consumers to detect and halt Internet-borne computer code created to steal private data. The service is similar [...] more...
Glam, Adconion Secure Funding in Insecure Financial Environment
ADOTAS — Online ad network execs are still bringing home the bacon despite worries that the economy is hitting the skids. Glam Media and Adconion Media Group are leading the pack with significant new funding rounds announced today. Glam, a network that targets women with its own sites and its online [...] more...
Modavox Launches Online Ad, Video System
ADOTAS — Internet broadcaster Modavox, Inc., announced today that it is launching an audio and video advertising system called Stream Syndicate and an online video system called BoomBox Video 3.0. Content providers will be able to customize content for consumption by end users, using community based, geographic, demographic and behavioral data. [...] more...
Newspapers’ Readership Grows! (Online)
ADOTAS — Perhaps the death of newspapers has been greatly exaggerated. It seems website audiences are actually growing, Scarborough Research, a newspaper audience ratings service reports. Scarborough studied the top 50 local markets and discovered that a growing online presence is compensating (in part) for the precipitous decline in print readership. [...] more...
Microsoft Will Win Online
Over the past few months, Microsoft has produced several in-house memos detailing their strategic interest in web services. In November 2005, Gates himself issued a memo in which he declared the birth of Microsoft’s new Live strategy and began restructuring Microsoft to run leaner and meaner, and lean towards services [...] more...
eDiets
What they do: Founded in 1996, eDiets.com, Inc. has become a premier online diet, fitness, and healthy living destination offering professional advice, information, products and services to those seeking to improve their health and longevity. As of June 30, 2005, over 2 million consumers worldwide have become eDiets.com members. eDiets.com [...] more...
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Latest News
- Infographic: HootSuite Analyses Social Media Impact of Super Bowl Ads February 7th 2012 ADOTAS - So, it’s the Tuesday after the Super Bowl, [...] more »
- Facebook to Serve Mobile Ads in Coming Weeks February 6th 2012 ADOTAS – According to a Financial Times report, Facebook will [...] more »
- Survey: 39 Percent of Mobile Users Responded to Super Bowl Ads Via Mobile February 6th 2012 ADOTAS - During the Super Bowl yesterday, mobile ad network [...] more »
- Sponsormob Leads the Way Into RTB for Mobile February 3rd 2012 ADOTAS – For more than half a decade, Berlin-based tech [...] more »
- Weird Study: Mobile Purchasing While in the Bathroom on the Rise February 3rd 2012 DM CONFIDENTIAL - According to 11mark, three-quarters of Americans with mobile [...] more »
- This Week’s New Hires February 3rd 2012 ADOTAS – Another week, another round of new gigs. Here [...] more »
- Two Surveys: What Are We Doing with Mobile Devices During the Super Bowl? February 2nd 2012 ADOTAS - With the Super Bowl fast approaching and the [...] more »
Features
- Rethinking the Online Advertising Ecosystem, Part One: Independent Publishers February 8th 2012
- Case Study: Social Ad Effectiveness February 8th 2012
- Video: “Build an SEO Foundation” Excerpt February 8th 2012
- Covering the Digital Buy: Super Bowl Winners and Losers February 8th 2012
- How Social Targeting Can Lead to Discovery February 7th 2012
Spotlight
Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...
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