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Daylife Launches Portal To Boost Page Views, Ad Revenue

Written on
October 28th 2008
Author
Kathleen

ADOTAS – Content services company Daylife has launched a new service to help media companies curate the infinite pages of constantly changing news and information available online on a simple point-and-click interface. The service will be rolled into Daylife’s current enterprise offering dubbed Daylife Select. So what’s in it for online [...] more...

Revenue Management for Digital Publishers

Written on
October 27th 2008
Author
Benjamin Reid

ADOTAS EXCLUSIVE — In a downturn economy, businesses often react by cutting back on spending. The assumption is that revenue is going to diminish so the focus should be on managing expenses. Although there are signs of a slowdown for the ad industry as a whole, eMarketer projects as of [...] more...



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Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...



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