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online-promotions



Marketing Strategies From a Mystery Shopper

Written on
July 7th 2008
Author
Thomas Safford

ADOTAS EXCLUSIVE — If you were to follow an online mystery shopper, what would you learn about your company and your competitors? With the vast amount of information available on the Internet and the high price of gas, more people than ever are researching their purchasing decisions online — which [...] more...

Bazaarvoice Adds Social Commerce Application to Bag of Tricks

Written on
March 24th 2008
Author
Editor

ADOTAS — The struggle to marry profitable interactive advertising / promotional tools and social commerce may have just gotten a little easier … for some. Bazaarvoice, a company that specializes in hosting social commerce applications that aim to boost sales, today launched Bazaarvoice ReStyle, a flexible content styling tool that allows [...] more...

Gigablast Unveils Site Search Tool

Written on
March 19th 2008
Author
Editor

ADOTAS – Stale search results again? Internet search trailblazer Gigablast is trying to clean out the cobwebs online. The company today announced the launch of their Gigablast Site Search with Gigaboost technology. The company launched its new search engine and Web site a few weeks ago – a study (performed by [...] more...

Pepsi Tastes a New Generation Online

Written on
March 14th 2008
Author
Editor

ADOTAS — Pepsi ads are iconic and groundbreaking – at high marks in their careers pop stars Britney Spears, Michael Jackson and Ray Charles shilled for the soft drink company to other advertisers’ envy and consumers’ delight. Now, it looks like Pepsi is breaking new ground again by eschewing traditional [...] more...


Spotlight

AdMob: Google’s Move Into Mobile Fray Helps UsADOTAS EXCLUSIVE – AdMob offers the biggest mobile advertising marketplace on the planet — and the company was founded just [...] more...

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