Adotas

Where media buyers start online





new-york



First-Ever Westchester Digital Summit Set For Tomorrow

Written on
May 13th 2013
Author
Larissa Lohman

ADOTAS – Most of the biggest online marketing and advertising conferences are found in prominent hubs like New York, San Francisco,  Las Vegas or Chicago.  Sure, all the major brands are there, but often they’re pitching the same ideas to the same people. These conferences have provided opportunities but also neglected marketers, [...] more...

Video Q&A: Peter Klein of MediaWhiz

Written on
March 14th 2013
Author
Mike Daly

Peter Klein, SVP of Media Services for MediaWhiz, answers questions about the state of affiliate marketing at the company’s New York office on March 1, 2013. About MediaWhiz MediaWhiz is an integrated digital media and performance marketing agency that helps brands engage, acquire and retain customers more profitably. MediaWhiz is a Matomy [...] more...

Back To School: Silverpop Launches Digital Marketing University

Written on
February 28th 2013
Author
Richard L. Tso

The folks over on Madison Avenue understand just how easy to get sucked into the daily grind of pitching campaigns, monitoring performance and digging through the mounds of big data to find just the right metric to monitor and present to a client. We tend to work hard in the [...] more...

Street Fight Summit: Old-School, Investigative Journalism Leads to Hyperlocal Sales

Written on
January 18th 2013
Author
Tim Sohn

Three hyperlocal news startups on the East Coast have one thing in common: they are not yet profitable. Publishers and editors from GoLocal24.com, DailyVoice.com and DNAInfo.com said Jan. 15 at Street Fight Summit in New York City that cranking out quality investigative journalism leads to audience, which translates into sales. Lisa [...] more...

Top 3 CES Parties with Swagger

Written on
January 8th 2013
Author
Roman Tsunder

Despite the awkward social reputation of the tech industries, CES has never been a nerdy affair. Quite the opposite, in fact. Look at these guys: [CES 1967, photo via TheVerge.com] Part “Mad Men,” part Brigitte Bardot — they clearly know what’s up. Throughout its 46-year history, the annual Consumer Electronics Show has always [...] more...

Infographic: Miami Partied Hardest on New Year’s Eve

Written on
January 3rd 2013
Author
Mike Daly

Sense Networks, a leader in mobile location and behavioral targeting data, announced which cities stayed up the latest and which went to bed the earliest on New Year’s Eve, based on mobile location data. Surprisingly, New York, supposedly the city that never sleeps, was only at number five for staying up [...] more...

Surviving Superstorm Sandy

Written on
November 1st 2012
Author
Mike Daly

For those of you we hadn’t gotten back to yet: Yes, we survived Superstorm Sandy. The last we heard, our office in Ramsey, NJ had no electrical power. Some of us have no power or heat in our homes; others lost power for a day or two but have since had it restored. [...] more...

MRM Worldwide lays off staff in New York

Written on
April 10th 2009
Author
Edward Barrera

ADOTAS — MRM Worldwide has laid off as many as 25 people in its New York office. According to ClickZ, the move was in response to client budget cuts. The digital ad company fired 10-15 within the past past, and this week laid off another round, possibly up to 10, ClickZ [...] more...

Ad:Tech New York Party Circuit

Written on
November 2nd 2007
Author
Warren Corpus

It’s November – the Sox have another world championship, it’s dipping into the chilly 70s down here in south Florida, and thousands of us are flocking to New York City for what promises to be the biggest ad:tech to date! Today, most of us are probably filling in empty slots for [...] more...

Ad:Tech New York: Are You Ready?

Written on
November 1st 2007
Author
Sarah Novotny

Ad:tech New York is just around the corner and industry professionals are gearing up for four days of meetings, greetings, parties and of course, seminars. Whether in a booth or walking around and observing the crowd, ad:tech New York will be an educational and beneficial event for each of the [...] more...



Spotlight

Six Mistakes You’re Making with Landing PagesADOTAS — Landing pages represent the tipping point for affiliate marketers. When a potential customer reaches a landing page, he [...] more...

Latest News

News Archive

  • Which social site do you use to keep abreast of industry news and views?

    View Results

    Loading ... Loading ...

Adotas Partnership





Click