networks
YouTube Presents A Wizzard Channel
ADOTAS - Wizzard Software Corp., owner of Wizzard Media, a large podcasting network, announced today it has signed a content licensing and advertising agreement with YouTube. Wizzard’s new YouTube channel will showcase the best videos from the Wizzard Media Network. Wizzard will have its own brand channel that will enable users [...] more...
Etology Terminates BitTorrent Sites from Network
Etology, an online advertising firm based in the U.S. announced that it will stop serving ads to all BitTorrent sites in their advertising network on December 1st. They argue that they have no other choice because of the legal implications involved and the potential risk to their advertisers, whatever that [...] more...
Managing and Minimizing Campaign Tracking Discrepancies
A common trend has emerged in recent years among campaign tracking platforms where the number of successful actions reported by the Network is typically lower than Advertiser data. We all know this difference as the “discrepancy,” and for many Networks it has become a recurring annoyance. And while it seems [...] more...
Features
- Quality Video: DIY (Cheap) or Else December 1st 2008
- Will Widget Channel Be Tuned In? November 26th 2008
- Internet Vs. TV Smackdown: Friends or Foes? November 25th 2008
- Search Marketing Is Better Than a Bailout November 24th 2008
- With Ads, Pretty Is as Pretty Does November 21st 2008
Latest News
- The FeedRoom Eats Up Clearstory Systems December 2nd 2008
- Yahoo and MSN: An Arranged Marriage December 2nd 2008
- Industry Shake-Ups, Hires: Phorm, 1020 Placecast, WebMD December 2nd 2008
- Media6Degrees Announces Commercial Launch December 1st 2008
- Whither $400 million in GM Ad Spending? December 1st 2008
- Twittering Disasters December 1st 2008
- Huffington Post Reels in $25M December 1st 2008
- Microsoft, Yahoo Search Deal a No-Go December 1st 2008
Spotlight
Turn VP: Ad Network Shakeout “Inevitable”ADOTAS EXCLUSIVE – Turn bills itself as the world’s first Smart Market for online advertising. Turn’s VP of product and [...] more...
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- Targeting Is the Ad Network "Killer App" (7)
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- Study: Blogs Beat Social Networks on Purchase Influence (5)
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- Bust-Outs and Layoffs: Apple, NBCU, Nokia, Spot Runner, WildTangent (3)
