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Mahalo, a wikipedia that pays, and fed probe targets Google, Yahoo, Apple.

Written on
June 3rd 2009
Author
Edward Barrera

ADOTAS — A quick news glance around the webosphere. Federal Antitrust Probe Targets Google, Yahoo and Apple. (Washington Post) Plaintiff’s Lawyers Allege NebuAd Staged Closing. (Mediapost) Silicon Alley vs. Silicon Valley. (WSJ) Jason Calacanis Tries Turning Mahalo Into a Wikipedia That Pays. (MediaMemo) Alibaba Plans To Spend At Least $200 Million On Acquisitions. (Paidcontent) Microsoft issues [...] more...

NebuAd rises from the ashes

Written on
May 20th 2009
Author
Edward Barrera

ADOTAS — Hold off on the death notice for the scorned behavorial targeting company, which has been embroiled in lawsuits and faced federal scrutiny. Apparently, NebuAd is being rebranded in the UK as Insight Ready. According to No DPI, NebuAd’s phone number gets answered by Insight Ready and NebuAd were branding [...] more...

NebuAd, death imminent

Written on
May 19th 2009
Author
Edward Barrera

ADOTAS — The behavorial targeting company that all other BT companies use as an example of what not do is closing shop. According to court documents, NebuAd, a deep packet inspection company, has been winding down its affairs since last summer. NebuAd laid off nearly all of its officers and employees, it [...] more...

NebuAd Slapped With Privacy Suit

Written on
November 11th 2008
Author
Kathleen

ADOTAS – A lawsuit has been filed against behavioral targeting company NebuAd and six Internet service providers by a group of 15 Web users, according to a report in MediaPost. The plaintiffs allege that the company violated a federal wiretap law, privacy laws and computer fraud law; they are requesting [...] more...

Controversial Phorm Gets Green Light

Written on
September 17th 2008
Author
Kathleen

ADOTAS – As NebuAd continues to feel the sting of defeat over it’s ad-targeting practices in the U.S. (and the loss of several employees and its CEO), competitor Phorm is being given the go-ahead in the U.K. for essentially the same targeting methods. Both companies have been cited for their [...] more...

Hiring Round-Up: NebuAd Defection(!), Kleiner Perkins, Bebo, MLG Properties

Written on
September 3rd 2008
Author
Kathleen

ADOTAS – Uh oh … more trouble for NebuAd ahead. Its CEO, Robert Dykes, has jumped ship after spending months defending the company against activists and legislators who charged NebuAd with invading consumers’ privacy online. Following an inquiry in Congress, the ISPs that worked with (or were considering working with) [...] more...

Ma Bell Wants To See Which Ads You’re Clicking

Written on
August 14th 2008
Author
Kathleen

ADOTAS – AT&T is considering monitoring the Web-surfing activities of customers who use its Internet service, according to a report in The New York Times. The company seems particularly interested in tracking users’ display ad viewing habits. As of yet, the company hasn’t systematically tracked users’ online behavior, but it [...] more...

U.S. Lawmakers Query Internet Firms on Ad Targeting

Written on
August 4th 2008
Author
Reuters Group

U.S. lawmakers are questioning the biggest U.S. Internet companies about whether they track their customers’ visits online and use the information to tailor Internet advertisements for them. Senior members of the House Energy and Commerce Committee wrote to broadband Internet providers and other online companies on Friday, asking whether they have [...] more...

Charter Drops Plan To Sell Surfing Data To Advertisers

Written on
June 25th 2008
Author
Kathleen

ADOTAS – Internet service provider Charter Communications has backed off of its much-maligned peekaboo plan. Charter aimed to track its subscribers Web-surfing habits to sell to interactive advertisers. Charter was slated to fork over the data to start-up NebuAd in a deal that had come under fire from privacy groups, [...] more...

NebuAd Predictions For 2008

Written on
January 14th 2008
Author
Robert Dykes

With the busy holiday season behind us, and as our families clean up the decorations, and our finance departments reconcile the Actions and Dollars from what I hope was as great a season for all of you as it was for my family and for NebuAd, I wanted to share [...] more...


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Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...


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