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Viacom Won’t See Your YouTube Viewing Habits – Just Chad’s

Written on: July 15th 2008
Author: Kathleen

ADOTAS – Whoopsy-daisy: it turns out Viacom doesn’t need all of the dirt on your YouTube viewing habits. Judge Louis Stanton had ordered Google to fork over the details of millions of YouTube users to Viacom, which would theoretically help the company prepare its $1 billion case on copyright infringement. The [...] more...

Microsoft Lands MTV and BMG Content

Written on: February 5th 2008
Author: Editor

Microsoft today announced an online partnership with MTV Networks International and Sony BMG to provide video content on its MSN platform. “Video is exploding,” said Microsoft Online Services Group vice president John Mangelaars at Microsoft’s Vision for Video event this morning, techdigest.tv reported. The move is widely seen as a bid [...] more...

MTV/MySpace ‘08

Written on: August 24th 2007
Author: Editor

YouTube has received many challengers after launching their campaign to host a presidential debate with partner CNN. Adding to that list of contenders is MySpace and MTV. The two brands have been set to co-host a series of personal discussions with the 2008 presidential candidates. The hour-long episodes will broadcast on [...] more...

MTV Spends Serious Cash On Games

Written on: August 20th 2007
Author: Editor

Divisions of Viacom have been putting a lot of money into video games lately. A month ago, Nickelodeon Kids & Family Group announced its plans to invest $100 million in casual games. Now, MTV Networks has announced that it will invest over $500 million over the upcoming two years in [...] more...

Games Worth $100M To Viacom

Written on: July 20th 2007
Author: Editor

Staying on the subject of games, Viacom’s MTV Networks has announced that its Nickelodeon Kids & Family Group is planning on investing $100 million over the span of two years in the development, distribution and creation of casual gaming titles, sites and platforms. Cyma Zarghami who is the president of Nickelodeon [...] more...

MTV to Pimp Rides Online

Written on: March 29th 2007
Author: Editor

MTV Networks will be launching an online world for its “Pimp My Ride” car customization show to go along with its other online worlds, “Virtual Laguna Beach” and “Virtual Hills.” The “Pimp My Ride” world will be modeled after the town of Van Nuys, California. As the former location of a [...] more...

Amp’d and MTV: Made for Mobile

Written on: January 10th 2007
Author: Editor

MTV Networks and multimedia cell phone provider Amp’d Mobile have announced a deal to produce and distribute an original made-for-mobile video series. The show will appear within an MTV Networks channel within Amp’d Live, the provider’s entertainment portal. The un-named show will be exclusively available on the Amp’d network and will follow [...] more...

MTV Exporting Pimped Rides To China

Written on: October 17th 2006
Author: Editor

MTV Networks and Baidu (aka “the Google of China”), have announced a partnership to offer more than 15,000 music videos, mostly from Chinese artists, and TV shows like the Chinese-language version of the “Pimp My Ride” car overhaul show to Chinese Internet users. MTV and Baidu will charge for some [...] more...

Sunflower Broadband, MTV Networks Launch Dynamic VOD Ad Campaign

Written on: September 6th 2006
Author: Editor

MTV Networks and Cable television operator Sunflower Broadband have teamed up to launch a campaign that dynamically inserts national ads into on-demand cable television. Beginning this week, Sunflower will dynamically place ads into MTV’s on-demand programming, kicking off with a campaign to promote Paramount Pictures’ “Jackass Number Two.” Sunflower’s VOD system [...] more...

MTV Set to Purchase Atom Entertainment

Written on: August 10th 2006
Author: Editor

Viacom’s MTV Networks has announced its intent to purchase Atom Entertainment, an online entertainment company whose holdings include the Atom Films indie film site, a user-generated video site, and two online casual gaming sites. MTV is shelling out $200 million for Atom, which makes its money through ads, subscriptions and [...] more...

Spotlight

AdMob: Google’s Move Into Mobile Fray Helps UsADOTAS EXCLUSIVE – AdMob offers the biggest mobile advertising marketplace on the planet — and the company was founded just [...] more...