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Pricing For Online Video Advertising

Written on
December 24th 2007
Author
Alternative Media

What are video sites getting for CPMs? On the high end are niche sites for business leaders from WSJ.com and the Wall Street Journal Digital Network, selling video ads for $90 CPM on their video pre-rolls. On the other end are video ads on sites that focus on user generated content, [...] more...

“Today Show” Goes Digital

Written on
March 6th 2007
Author
Editor

NBC’s “Today” show website has been given a makeover that includes a behind-the-scenes look and an additional hour added to the three-hour show, Reuters reports. Launched on Monday, the TodayShow.com website contains a video blog from co-host Al Roker and other content from “Today” contributors and iVillage content. Through a [...] more...

MSNBC Rolling Out Ad-Supported Mobile News

Written on
July 31st 2006
Author
Editor

Online news provider MSNBC.com and interactive mobile media provider SmartVideo Technologies Inc. will roll out a new mobile service that will give users access to both news headlines and news video clips from NBC on their Internet-enabled mobile devices. The service will be free for MSNBC.com users, and use SmartVideo’s video [...] more...