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Hitwise: Google Rocking Search Stats

Written on: June 10th 2008
Author: Kathleen

ADOTAS – Hitwise has just released search numbers for May. Google accounted for 68.29% of U.S. searches; Yahoo raked in 19.95%; MSN 5.89% and Ask.com 4.23%. The remaining 41 search engines accounted for about 1.63% of domestic searches. Google’s search share was up 0.39% from April, while Yahoo’s dropped 0.33%, MSN’s [...] more...

Big Four Will Flourish in Gloomy Ad Environment

Written on: April 23rd 2008
Author: Kathleen

ADOTAS – Google, Yahoo, MSN and AOL will emerge from the swampy economic climate with better numbers than they had going in, according to a new report from eMarketer. When Google reported a 33% growth in net U.S. interactive advertising revenue for the first quarter, it set a high bar for [...] more...

Six Apart, Adify Try To Bring Bloggers Into the Black

Written on: April 21st 2008
Author: Kathleen

ADOTAS – Recent reports suggest that blogging is detrimental to one’s mental and physical health, sleep patterns, fashion sense, waistline, social life and hair line. But bloggers’ notoriously light wallets may soon bulk up … Six Apart and Adify today announced the launch of an online ad server for 100 [...] more...

Spot Runner Deals Blow To MSN, Snags Top Exec

Written on: March 14th 2008
Author: Editor

ADOTAS — The top executive at Microsoft Corp.’s MSN media network has jumped ship for tech-driven advertising newbie Spot Runner – a coup for the startup and a blow to MSN. Joanne Bradford will spearhead Spot Runner’s new division – national marketing services, the unit focuses on national advertisers that aren’t [...] more...

Microsoft to Yahoo: THIS IS WAR!

Written on: February 19th 2008
Author: Editor

ADOTAS — Microsoft Corp. doesn’t plan to raise the price of its $44.6 billion takeover bid for Yahoo, Inc. but it is about to make it a lot harder for CEO Jerry Yang to wiggle out of the software giant’s embrace, according to reports today. Microsoft has authorized a proxy battle [...] more...

Microsoft Lands MTV and BMG Content

Written on: February 5th 2008
Author: Editor

Microsoft today announced an online partnership with MTV Networks International and Sony BMG to provide video content on its MSN platform. “Video is exploding,” said Microsoft Online Services Group vice president John Mangelaars at Microsoft’s Vision for Video event this morning, techdigest.tv reported. The move is widely seen as a bid [...] more...

Panama Suffers While Search Is In The Clear

Written on: January 30th 2008
Author: Editor

Project Panama is on the decline according to a new report by SearchIgnite and RBC Capital Markets, reports AdWeek. The search advertising product is only a year old and with the state of the union at Yahoo, it’s no surprise that the product may be experiencing a fast downfall. The report [...] more...

Yahoo Stock Drops, Buying Opportunity?

Written on: January 23rd 2008
Author: Editor

Yahoo! Inc.,(NASDAQ: YHOO) stock has been falling like a stone the last few days and further this morning after the Wall Street Journal and New York Times reported of upcoming layoffs to re-focus its business to better compete with rival Google. Yahoo currently has over 14,000 employees. Sources told both papers that [...] more...

Microsoft Makes Some HUGE Content Deals

Written on: January 7th 2008
Author: Editor

In an effort to compete with rivals Apple’s iTunes and Adobe Systems, Microsoft has made deals with many large entertainment companies to use their television and movie content. The company has created partnerships with the Walt Disney Co., NBC Universal Inc., MGM and Showtime Networks. The content will be integrated [...] more...

Yahoo 2008 - Rocky Balboa or Mr. T?

Written on: December 28th 2007
Author: Alternative Media

Will 2008 Be Year No. 1 Web Property Makes Turnaround? Yahoo (YHOO) could find more tribulation than tidings of joy ahead as it enters 2008 as the world’s most popular destination for Web users — and least popular among investors. Hoping for a continued rebound in online advertising, the Web’s top portal [...] more...

Spotlight

AdMob: Google’s Move Into Mobile Fray Helps UsADOTAS EXCLUSIVE – AdMob offers the biggest mobile advertising marketplace on the planet — and the company was founded just [...] more...