mobiquity



What The Industry is Saying About Amazon’s Fire Phone

Written on
June 19th 2014
Author
Mike Daly

ADOTAS – Amazon yesterday became the first ecommerce player to introduce its own smartphone: Fire. What sets fire apart from other such devices are two new breakthrough technologies: Dynamic Perspective and Firefly. Dynamic Perspective uses a new sensor system to respond to the way the user holds, views, and moves the ... more...

Mobiquity: Security Gaps Still Exist in Enterprise Beacon/iBeacon Deployments

Written on
February 6th 2014
Author
Press Release

BOSTON, February 6, 2014 (ADOTAS) – Mobile engagement provider Mobiquity (www.mobiquityinc.com) today has determined that significant enterprise functionality lapses still exist in current deployments of beacon programs. This gap – in monitoring, authentication and authorization – could significantly impact the touted benefits of this new technology aimed at retailers and other early ... more...

Lionsgate Partners with Mobiquity to Promote ‘Ender’s Game,’ ‘Divergence’

Written on
December 4th 2013
Author
Richard L. Tso

ADOTAS — One of the year’s most anticipated films, “Ender’s Game,” received promotional help from mobile digital content provider Mobiquity to deliver movie trailers and calendar reminders to fans who signed up to receive the content. Mobiquity recently signed a two-movie deal with Lionsgate to help promote both “Ender’s Game” ... more...

Industry Leaders Offer Predictions for 2013 (Part 6)

Written on
January 2nd 2013
Author
Adotas

1 2 3 4 5 6 7 8 9 10 Sean O’Neal, Global CMO, Mail Online “Native Advertising will become a standard line item in the online media RFP.  Brands continue to become publishers in their own right, and will seek to integrate their marketing messages seamlessly within high-quality publisher content.  Well executed Native ... more...

Mobiquity Study: Apple, Best Buy and Kohl’s Deliver the Most Satisfactory Mobile Shopping Experiences

Written on
December 12th 2012
Author
Press Release

BOSTON (December 12, 2012) – While Black Friday and Cyber Monday 2012 proved that mobile commerce is growing steadily, new research reveals that the top 20 brick-and-mortar retail brands still fall short of consumers’ expectations for fast, well-designed and functional mobile apps and websites. “The Mobile Shopping Satisfaction Report,” an ... more...