messaging



Lost in Translation: Bridging the Chasm Between ‘Search Engine’ and ‘Marketing’ Through Entity Ads

Written on
December 26th 2013
Author
Murthy Nukala

EDITOR’S NOTE: This article, originally published on June 13, 2013, placed at No. 14 in our 20 most popular articles of the year. ADOTAS — In the world of search engine marketing, there is ironically a large chasm between “search engine” and “marketing.” A search engine marketer’s (SEMs) day-to-day activities, including keyword ... more...

VIDEO: Corporate Visions Acquires Executive Conversation

Written on
November 19th 2013
Author
Adotas

INCLINE VILLAGE, Nev., November 19, 2013 (ADOTAS) – Corporate Visions, Inc., the leading marketing and sales messaging, tools and training company, today announced it has acquired Executive Conversation, Inc., an award-winning business and financial acumen sales training company. This deal further expands Corporate Visions’ customer conversation system and makes it the industry’s ... more...

Mobile Marketing Adds $139B to U.S. Economy in 2012; Set to Rise to $400B by 2015

Written on
May 9th 2013
Author
Press Release

NEW YORK, May 9, 2013 (ADOTAS) — The mobile marketing ecosystem generated $139 billion of incremental output to the U.S. economy in 2012, a significant surge from $48 billion in net sales previously reported in 2010. Over the next five years, this figure is set to skyrocket to $400 billion ... more...

AFAIK: Adap.tv, Springpad, SponsorPay, Outcast Media, Anametrix, IGN

Written on
January 9th 2013
Author
Mike Daly

Here’s what I heard through the online grapevine today: Adap.tv has appointed Timothy R. Morse (pictured) to the newly created position of Chief Financial Officer. Morse joins Adap.tv from Yahoo!, where was Executive Vice President and Chief Financial Officer from June 2009 to October 2012.  Morse was responsible for all ... more...

With Skype, Facebook Could Rule Messaging

Written on
May 5th 2011
Author
Gavin Dunaway

ADOTAS – I still haven’t been invited to try out the decked-out Facebook Messages that CEO Mark Zuckerberg and crew announced back in November. I’d like to think it’s for personal reasons — “Gavin Dunaway?” I imagine Zuck screaming, “I’ll burn my hoodie before I give that forked-tongue bastard any ... more...