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Yahoo Doesn’t Share Market Enthusiasm for Icahn’s Plan

Written on
May 16th 2008
Author
Kathleen

ADOTAS – It was so NOT that time of the month: Yahoo Inc. chairman Roy Bostock rejected billionaire Carl Icahn’s assertion that the company acted “irrationally” when it recently rejected Microsoft’s $47.5 billion takeover bid. Bostock added that Yahoo is open to negotiating a deal with Microsoft or another buyer – [...] more...

Yahoo Puts Finger in the Dam With WPP

Written on
May 16th 2008
Author
Kathleen

ADOTAS – Beleaguered Yahoo Inc. has just penned a multi-year deal with advertising big gun WPP Group, enabling the company to buy ads on Yahoo’s interactive advertising exchange and place them on Yahoo and its partner sites. While observers say the deal had been in the works for months, it’s just [...] more...

Alterian Pushes Online With Mediasurface Buy

Written on
May 16th 2008
Author
Kathleen

ADOTAS – Offline advertising is hitting the skids so Alterian, an international integrated marketing platform provider, is making a big push online with the acquisition of Mediasurface, the company announced today. The buy will expand Alterian’s interactive marketing capabilities – from corporate intranets to social media channels. Financial details of [...] more...

Icahn to Yahoo Board: Buh Bye!

Written on
May 15th 2008
Author
Kathleen

ADOTAS – Let the battles begin! Er, continue! Carl Icahn has launched a proxy battle to force Yahoo into talks (again) with Microsoft, the activist shareholder said in an open letter addressed to Yahoo’s chairman, Roy Bostock. Icahn said Yahoo’s board members behaved “irrationally” and contrary to their best interests, when [...] more...

CBS Buys CNET for $1.8B … JANA’s Mum

Written on
May 15th 2008
Author
Kathleen

ADOTAS – In a bid to expand its presence online and garner $1 billion in interactive revenue by 2010, CBS Corp. announced that it bought CNET in an all-cash $1.8 billion deal, amounting to roughly $11.50 a share (CNET closed at $7.95 a share last night, representing a 45% premium). Though [...] more...

Will Icahn Bring Microhoo Back to Life?

Written on
May 14th 2008
Author
Kathleen

ADOTAS – The boisterous billionaire Carl Icahn thinks he can (which means there’s a good chance he will) take control of Yahoo’s board and force it into talks with Microsoft again. The activist shareholder has reportedly told associates that he bought about 50 million shares of Yahoo (worth a cool bill) [...] more...

Cablevision Snags Newsday To Up Ad, Sub Revenue

Written on
May 12th 2008
Author
Kathleen

ADOTAS – In a bid to grow its advertising and local subscription business, Cablevision Systems Corp. beat out media chieftains Rupert Murdoch and Mortimer Zuckerman to buy Tribune Co.’s Newsday. Cablevision acquired about 97% of Newsday Media Group – which was valued at $632 million in the transaction. Tribune Co. will [...] more...

Powerset Hopes To Overpower Google

Written on
May 12th 2008
Author
Kathleen

ADOTAS – Powerset has uncovered a fancy new set of tools for searching the sometimes tough to pin down Wikipedia (keyword searches only go so far, especially if they’re imprecise). Conversational phrasing is now an option — Powerset’s technology will parse the search words, queries and sentences to figure out [...] more...

News Corp. Has Eye on Blinkx

Written on
May 9th 2008
Author
Kathleen

ADOTAS – Blinkx Plc, the video-search operator, may be snapped up by News Corp., according to a Bloomberg report. Since the news leaked, shares have skyrocketed, reaching a seven-month high today. Blinkx was founded in 2004 by Suranga Chandratillake in Britain. In May of last year, Blinkx merged with another British [...] more...

Microsoft Frees Yahoo Alt. Board Members

Written on
May 9th 2008
Author
Kathleen

ADOTAS –Microsoft’s drawn-out blow-off of Yahoo continues unabated: the software giant told its alternative board members (in the event of a hostile takeover) that their services would no longer be needed. The law firm Sullivan & Cromwell delivered the news via e-mail, according to The Wall Street Journal. The unhappy couple [...] more...


Spotlight

Media Two’s CEO: Display Ads Are the FutureADOTAS EXCLUSIVE — Media Two is an interactive advertising agency that specializes in display, search engine advertising, design, video ads, [...] more...

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