mediawhiz
Hiring Round-Up: Ads-Click, Firemedia, MediaWhiz
ADOTAS – Lots of industry activity today. Contextual and mobile ad shop Ads-Click, which just raised $3 million in a funding round led by BayTech Venture Capital, has appointed Christopher Wagner to be its CEO. Wagner replaces Pascal Rossini, Ads-Click’s founder. Rossini will stay on board as chief strategy officer. A gaggle [...] more...
MediaWhiz Snaps Up LeadROI’s Management System
ADOTAS – Online marketing company MediaWhiz today announced that it has acquired LeadROI’s Lead Management System. The company says its new system will enhance MediaWhiz’s lead generation service offerings and help clients manage and optimize their lead-generation campaigns. “The LeadROI technology acquisition provides MediaWhiz with a powerful new platform that makes [...] more...
Growing Up: The Rise of Media Whiz – CEO Jonathan Shapiro Speaks Out
ADOTAS editor and owner spent a few minutes getting to know Jonathan Shapiro, a man whose career has profoundly influenced the rise of the internet revolution through its infancy and stands ready to determine its more mature direction, purpose, and continuing evolution. Background Jonathan Shapiro is Chief Executive Officer of MediaWhiz Holdings, [...] more...
ReviewMe Paid Blogging Hits 4,000
Paid blogging service ReviewMe, which pays bloggers to post about other websites, products and services, has announced that it now has about 4,000 participating bloggers and has injected more than 200 paid reviews into the blogosphere. ReviewMe, launched by text link advertising company TextLinkAds earlier this month, requires bloggers to disclose [...] more...
Judge Sides with MediaWhiz in Email Marketing Case
Today, performance marketing firm MediaWhiz stated that a California Superior Court judge has ruled in favor of its WhiteDelivery division and four other defendants, rejecting all of a plaintiff’s claims that included practices including sending unsolicited email. In court, Judge Neal Cabrinha ruled against Infinite Monkey, the plaintiff that allegedly purchased [...] more...
MediaWhiz Acquires Text Link Ads
Performance-based marketing outfit MediaWhiz announced yesterday that it has acquired Text Link Ads (TLA), with the former aiming to expand its online marketing services platform to include text link advertisements. Private equity firm Lake Capital, which invested in MediaWhiz in August 2005, provided additional capital to fund this transaction. Founded in [...] more...
MediaWhiz Merges with GRS
Today marked the union of Global Resource Systems (GRS) and MediaWhiz, which in turn forms one of the largest providers of online performance marketing services. Lake Capital, a private equity firm that invests in growing services companies, first invested in MediaWhiz in August 2005 and will provide further growth capital [...] more...
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Spotlight
AdBidCentral’s CEO, Vivek Veeraraghavan Talks Openly*What was the inspiration to start AdBidCentral? The conditions that inspired AdBidCentral came from a variety of factors in my personal [...] more...
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