matt-minoff



Today’s Burning Question: IAB Internet Advertising Revenue Report (Pt. 2)

Written on
April 17th 2013
Author
Mike Daly

ADOTAS (Second of two parts) – Today, we’re asking our esteemed panel of thought leaders the following Burning Question: “What are your thoughts about Tuesday’s IAB announcement that digital advertising revenues climbed to a milestone high of $36.6 billion in 2012?” Here’s how they’ve responded: “These revenue numbers are incredible and a ... more...

Brands Score Deeper Engagement By Using Ad Selector Platforms

Written on
February 7th 2013
Author
Richard L. Tso

Want to ensure that consumers are watching a your brand’s video to completion? Advertisers can now provide an incentive to consumers who view their ad content online. Earlier this week, Selectable Media launched its ad selector platform for mobile that enables brands to deliver high-CMP video content to consumers. (The ad selector ... more...

Selectable Media to Join Bing Fund

Written on
December 12th 2012
Author
AdotasWire

NEW YORK  (December 11, 2012) – Selectable Media, a leader in enabling consumers to unlock digital content through advertising, today announced it has been selected for investment by the Bing Fund, a Microsoft angel fund and incubator program sponsored by Bing. This opportunity will enable Selectable Media to leverage the ... more...