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Four Tips For Success With Cloud-Backed Digital Campaigns
ADOTAS – Advertising legend David Ogilvy once said, “If it doesn’t sell, it isn’t creative.” I imagine Ogilvy would have jumped into the digital realm with both feet. Apps. Big data. Mobile. Instant analytics. A key technology that enables organizations to provide all of those services is cloud computing. The cloud [...] more...
Backstage Pass to CES 2013: UltraViolet, Smart TVs and Connected Gadgets Are All the Rage
The moment we have all been waiting for has arrived: CES International has kicked off in Las Vegas for four days, beginning yesterday. The CES 2013 trade show is the world’s largest annual innovation event and offers presentations, exhibitions, events, and conferences for technology and gadget connoisseurs. We are providing our [...] more...
VIDEO: Giant Media CEO Discusses Those Sexy James Franco/7 For All Mankind Ads
You may have seen them: those viral videos featuring young hot models and celebrities dancing around in scantily-clad swimsuits and denim, having way more fun than the average person. This visually-striking, hue-saturated, and hipster-infused ad campaign directed by James Franco for 7 for all Mankind takes a fresh approach to [...] more...
AvatarLabs Builts Robust Digital Marketing Campaign for ‘Resident Evil: Retribution’
LOS ANGELES (September 20, 2012) – AvatarLabs, an award-winning, full-service digital agency that leads in innovative design and marketing, today announced its involvement in creating the robust digital marketing campaign for the latest installment of Screen Gems’ (a Sony Pictures Entertainment Company – SPE) most successful movie franchise, “Resident Evil.” [...] more...
Former News Corp. Exec Glassberg is Medialets’ New COO
NEW YORK (September 13, 2012) – Medialets, the only advertising platform to deliver frictionless planning, buying, creation, trafficking, and measurement of mobile campaigns, announced today the appointment of Richy Glassberg to the position of Chief Operating Officer. Glassberg will be based out of the company’s global headquarters in New York. In [...] more...
Tom DeLuca is New COO at Augme/Hipcricket
Augme Technologies, Inc. (OTCBB: AUGT), (“Augme” or the “Company”), a technology and services leader in interactive media and mobile marketing, today announced that Tom DeLuca (pictured) has been appointed Chief Operating Officer of parent company Augme Technologies, Inc. and its wholly-owned subsidiary, Hipcricket, Inc., effective immediately. Mr. DeLuca replaces Robert [...] more...
Spotlight
Six Mistakes You’re Making with Landing PagesADOTAS — Landing pages represent the tipping point for affiliate marketers. When a potential customer reaches a landing page, he [...] more...
Latest News
- Nikki’s Picks to Click: Facebook Ad Milestone, Twitter Spot Ads, Big Data Problems June 19th 2013 ADOTAS EDITOR’S NOTE: Editorial Intern Nikki Frammartino routinely scours online media for [...] more »
- Four Tips For Success With Cloud-Backed Digital Campaigns June 19th 2013 ADOTAS – Advertising legend David Ogilvy once said, “If it [...] more »
- Infographic: Martini Media and comScore Release Affluent Spending Data June 19th 2013 SAN FRANCISCO AND NEW YORK, June 19, 2013 (ADOTAS) — [...] more »
- Amazon Launches Social Gifting Service to Compete with Facebook Gifts June 19th 2013 ADOTAS — Did you forget that your friend’s birthday is [...] more »
- Upcoming Event and Conference Calendar June 19th 2013 ADOTAS -– Here’s a snapshot of upcoming industry events. Further [...] more »
- Big Data’s Killer App: Mobile RTB June 18th 2013 ADOTAS – As you may have noticed, mobile real-time bidding [...] more »
- How SMBs Can Keep Up With Mobile Commerce June 18th 2013 ADOTAS — It’s no secret that mobile commerce is on [...] more »
Features
- Four Tips For Success With Cloud-Backed Digital Campaigns June 19th 2013
- Amazon Launches Social Gifting Service to Compete with Facebook Gifts June 19th 2013
- Big Data’s Killer App: Mobile RTB June 18th 2013
- How SMBs Can Keep Up With Mobile Commerce June 18th 2013
- Video: Small Business Should Visualize the Use of QR Codes June 17th 2013
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