linkedin-ads



Executive Q&A with AdStage CEO Sahil Jain: Digital Advertising with No Handholding Required

Written on
October 22nd 2013
Author
Richard L. Tso

ADOTAS – If you are a brand looking to purchase online advertising, how do you even get started? With all the noise about programmatic automation, DSPs and ad exchanges, what are ways to understand the process and get your campaigns up and running quickly? Adotas recently sat down with Sahil Jain, ... more...

Instagram Ads: Will They Take Off?

Written on
October 4th 2013
Author
Adotas

ADOTAS — The ad-free Instagram days are about to come to an end. Instagram announced late Thursday that it will start rolling out ads in the “next couple months.” Instagram framed the move as part of an effort to turn itself into a “sustainable business.” But Marc Poirier, Co-Founder and EVP, Business Development of Acquisio, expressed skepticism about that prospect. “It sounds like a simple ... more...

Industry Leaders Offer Predictions for 2013 (Part 4)

Written on
January 2nd 2013
Author
Adotas

1 2 3 4 5 6 7 8 9 10   Lou Mastria, Executive Director, DAA “2012 was the year that the DAA Industry Self-Regulatory Program became the standard for responsible data use for intelligent online advertising.  We see this expanding on three fronts in 2013.  1: Globally, Canada will join the list of countries implementing ... more...

Industry Leaders Offer Predictions for 2013 (Part 7)

Written on
January 2nd 2013
Author
Adotas

1 2 3 4 5 6 7 8 9 10   Anna Bager, VP and GM, IAB Mobile Marketing Center of Excellence Video on mobile is exploding: “Figuring out the best, most effective advertising models and making sure existing IAB standards like the V-SUITE work well on different mobile devices will help keep ... more...