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Industry Leaders Offer Predictions for 2013 (Part 10)

Written on
January 2nd 2013
Author
Adotas

1 2 3 4 5 6 7 8 9 10   John Federman, CEO, Dailybreak “Brands who invested in social media with a desire to create participation at scale will begin to look to quantify a return on their investment.” “Creating social engagement and participation will become a significant part of every comprehensive media [...] more...

Mobile Barcodes Widespread in NeoMedia’s Future

Written on
March 24th 2011
Author
Gavin Dunaway

ADOTAS – Almost as soon as I ended my conversation with NeoMedia CEO Laura Marriott, an email arrived in my inbox titled: “QR Codes Are Hopeless.” “Here’s the problem: Americans don’t actually use QR codes,” Jack Benoff writes on DigiDay. “We don’t walk up to billboards on the street and scan [...] more...



Spotlight

Six Mistakes You’re Making with Landing PagesADOTAS — Landing pages represent the tipping point for affiliate marketers. When a potential customer reaches a landing page, he [...] more...

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