japan
Quick Hits: Mashable Awards, Pre-Order the Android 4.0 Smartphone, More
• Mashable has announced the nominees for this year’s Mashable Awards, and voting is open now for the year’s best smartphone, mobile game, new gadget and mobile app, and also most innovative mobile app. If you want to vote, do so by Dec. 16. • Twitter and the Japanese social network [...] more...
The Year and Holidays in Click Fraud
ADOTAS – Two new reports out suggest that click fraud is still rampant; however, one company saw a surprisingly low percentage over the normally flagrant holiday season. According to Anchor Intelligence’s Traffic Quality 2009 report, attempted click fraud accounted for approximately one in every four clicks across Anchor’s network. The rate [...] more...
CCI & CheckM8 Take Over Japan
CheckM8 and Cyber Communications (CCI) have announced a major expansion of their partnership that could affect the ad technology platform publishers in Japan will choose. Japan is one of the fastest growing online populations worldwide. It is second only to the U.S. in size for the online ad industry. The two [...] more...
Will Japan Pull Online Ads?
Japan is angry. They are angry that illegal copies of movies and music are being sold and advertised online and they are doing something about it. A proposal has been written to the subcommittee of the Council for Cultural Affairs which asks for a revision of copyright law. The Japan Times [...] more...
Former Livedoor Chief Gets 2 ½ Years
The verdict came in this morning from Japan. Former Livedoor CEO Takafumi Horie has been found guilty of securities fraud and sentenced to two-and-a-half years in prison. His defense team immediately appealed the decision. Throughout the trial, Horie, who pleaded not guilty, claimed that he had been framed. The trial, which [...] more...
Japan Braces for Livedoor Verdict
Japan is holding its breath as Takafumi Horie, former CEO of Internet conglomerate Livedoor, awaits his fate from a Japanese court system known for returning guilty verdicts. Horie was arrested in January 2006 for alleged securities fraud. Unlike the rest of Japan’s be-suited business class, Horie was known in Japan for [...] more...
Japanese Carrier, McDonalds to Offer Mobile Electronic Payments
As the result of a $2.48 million joint venture between Japanese cell phone provider NTT DoCoMo and McDonalds, Japanese restaurant-goers will soon be able to buy burgers through their phones. The electronic marketing service is powered by DoCoMo’s Osaifu-Keitai e-wallet system, which lets users use their mobile phones as credit cards, [...] more...
Avenue A | Razorfish Enters Japan
With a heavy investment in Digital Palette, a subsidiary of Japanese marketing service Dentsu, Avenue A | Razorfish has all but secured its beachhead in the Japanese market. The investment makes Avenue A the second largest shareholder in Digital Palette after Dentsu itself. Consequently, Digital Palette will now offer its digital [...] more...
Japanese Online Mall Plans US Expansion
Rakuten, one of Japan’s largest online shopping destinations, has announced its intent to expand services into the US, Europe and China. “We need to go overseas,” president Hiroshi Mikitani told Kyodo News, saying that he expects the number of online shoppers in Japan to begin decreasing due to the country’s low [...] more...
Baidu Turning Japanese
Baidu, one of China’s leading Internet search companies, has announced its intention to break into the Japanese market next year after six months of Japanese language search technology studies. “We believe that our proven strength in non-English language search, the high internet penetration in Japan, as well as similarities between the [...] more...
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- Infographic: HootSuite Analyses Social Media Impact of Super Bowl Ads February 7th 2012 ADOTAS - So, it’s the Tuesday after the Super Bowl, [...] more »
- Facebook to Serve Mobile Ads in Coming Weeks February 6th 2012 ADOTAS – According to a Financial Times report, Facebook will [...] more »
- Survey: 39 Percent of Mobile Users Responded to Super Bowl Ads Via Mobile February 6th 2012 ADOTAS - During the Super Bowl yesterday, mobile ad network [...] more »
- Sponsormob Leads the Way Into RTB for Mobile February 3rd 2012 ADOTAS – For more than half a decade, Berlin-based tech [...] more »
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Features
- Attribution Online: Introducers and Influencers and Closers… Oh My! February 9th 2012
- With gTLDs, Global Branding Starts with a Name February 9th 2012
- Rethinking the Online Advertising Ecosystem, Part One: Independent Publishers February 8th 2012
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- Video: “Build an SEO Foundation” Excerpt February 8th 2012
Spotlight
Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...
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