ios



SessionM Launches Audience Marketplace for App Developers

Written on
June 5th 2014
Author
Press Release

BOSTON, June 5, 2014 (ADOTAS) – SessionM, the leader in mobile loyalty and monetization, today announced the launch of a new self-service audience acquisition platform, SessionM OnDemand, to help mobile app developers acquire high quality installs at a fraction of typical market rates. With the cost of acquiring users rising, app marketers ... more...

NativeX Launches First Native Ad Exchange Designed for Mobile Games

Written on
May 28th 2014
Author
Press Release

SAN FRANCISCO, May 28, 2014 (ADOTAS) — NativeX today announced the launch of its global native ad exchange designed to best monetize free-to-play mobile games. The NativeX ad exchange is the first and only mobile ad exchange built for mobile games, which attract the most activity on iOS and Android ... more...

Amazon, Microsoft and Music Apps Rise to Top of Monthly Global App Index

Written on
May 27th 2014
Author
Mike Daly

ADOTAS – Today, App Annie released its latest monthly Apps Index, providing data from April 2014 on the top apps and publishers in the global app market across all app categories, excluding games. Notable findings: Amazon joined the Top Publishers rankings in April following the acquisition of Comics’ comiXology early in the ... more...

OpenX Launches Mobile Software Development Kit for Video Advertising

Written on
May 20th 2014
Author
Press Release

LOS ANGELES, May 20, 2014 (ADOTAS ) – OpenX Technologies, Inc. (OpenX), a global leader in web and mobile advertising technology, today announced the release of a software development kit (SDK) for iOS and Android developers seeking a simple way to monetize their apps with powerful video advertising technology. OpenX’s new ... more...

Zinio Acquires Audience Media

Written on
April 29th 2014
Author
Mike Daly

ADOTAS — This morning, Zinio, the world’s largest digital newsstand and leading magazine app for iOS, announced that it has acquired Audience Media, the leading developer of mobile app solutions, to translate print publications into mobile apps optimized for the smartphone and tablet reading experiences. “The move solidifies Zinio’s position as the category ... more...

BlueKai Partners with MoPub to Help App Developers Drive Audience Targeting

Written on
April 15th 2014
Author
Press Release

SAN FRANCISCO, April 15, 2014 (ADOTAS) –  BlueKai, the industry’s leading data management and activation system, and MoPub, a leading ad server for smartphone publishers, today announced a partnership that will enable iOS and Android developers the ability to leverage data to better monetize mobile inventory and increase ad revenue. Through BlueKai’s Audience ... more...

VIDEO: Metaio Releases Newest Version of the Junaio AR Browser

Written on
March 20th 2014
Author
Press Release

MUNICH and SAN FRANCISCO, March 20, 2014 (ADOTAS) – Metaio today released the newest version of its free Junaio Augmented Reality Browser for Android and iOS devices with an updated user interface that features an all-new visualization of nearby points-of-interest (POIs). With Junaio it is now possible to access GPS and ... more...

Fiverr® Updates iPhone App: Puts Over 3 Million Gigs® in the Palm of Your Hand

Written on
March 12th 2014
Author
Press Release

NEW YORK, March 12, 2014 — Fiverr®, the world’s largest marketplace for services starting at $5, today updates the already successful Fiverr app on iOS. The free app is now available in the App Store, providing users with direct access to over 3 million+ Gigs® with just 2 swipes. Fiverr ... more...

Amobee Expands LTV Platform to Include Mobile App User Insights

Written on
February 19th 2014
Author
Press Release

REDWOOD CITY, Calif., February 19, 2013 (ADOTAS) – Amobee today announced Amobee LTV, a significant update to the Amobee Platform, which enables advertisers, publishers and app developers to gain insights into their mobile app customer base and increase customer success and ROI of their mobile apps. With Amobee LTV, the ... more...

Six Rules to Make a YouTube Brand Channel Rock!

Written on
January 23rd 2014
Author
John Rich

ADOTAS – We’ve all probably heard some of the crazy stats that tell the story of YouTube’s meteoric rise and global impact on society. Just in case you haven’t seen the latest numbers, or if you’re hoping to impress folks at an upcoming cocktail party, here are the most recent ... more...