interview



WATCH: Matt Sauls of SiteScout on Behavioral Targeting & Retargeting

Written on
June 17th 2014
Author
Mike Daly

ADOTAS — Video correspondent Mari White recently interviewed Matt Sauls, VP of Operations at SiteScout, a leading self-serve platform for programmatic ad buying on desktop, mobile and video. SiteScout offers transparent reporting and real-time control to deliver unparalleled performance for brands, marketers and agencies. With a low minimum deposit, and the ... more...

WATCH: FreeWheel’s Brian Dutt on the Outlook for Mobile Video

Written on
May 21st 2014
Author
Adotas

ADOTAS – We recently sat down for a video chat with Brian Dutt, Director, Advisory Services at FreeWheel, about trends in the digital video ad industry. Founded and led by a team of executives from the world’s leading technology companies, FreeWheel’s solutions provide its customers with the technology and services they need ... more...

WATCH: FreeWheel’s Brian Dutt on Digital Video Content Trends

Written on
May 16th 2014
Author
Adotas

ADOTAS – We recently sat down for a video chat with Brian Dutt, Director, Advisory Services at FreeWheel, about trends in the digital video ad industry. Founded and led by a team of executives from the world’s leading technology companies, FreeWheel’s solutions provide its customers with the technology and services they ... more...

WATCH: LiveIntent CEO Discusses the Impact of Gmail Changes on Email Marketing

Written on
May 14th 2014
Author
Adotas

ADOTAS – Adotas correspondent Mari White recently chatted with Matt Keiser (pictured), CEO of email advertising company LiveIntent, about ad-tech industry trends. In this segment, Matt discusses how recent changes Google has made to Gmail and how they have been beneficial to companies like his. Subscribe to the free Adotas.com Newsletter ... more...

Adometry GM on Fighting Ad Fraud: It May Take a ‘Public Hanging’

Written on
January 15th 2014
Author
Richard L. Tso

ADOTAS – In our continuing investigative series about the rampant rise of online ad fraud, Adotas has solicited the expertise of several industry thought leaders to weigh in on the issue. After publishing our special report about the anatomy of a botnet, we spoke with John Brown (pictured), GM, Click ... more...

Video Q&A: Appia Exec Jim Harvey @ ad:tech New York

Written on
November 8th 2013
Author
Mike Daly

ADOTAS – Just as ad:tech 2013 was drawing to a close, Jim Harvey, SVP Advertising for Appia, stopped by for what would be our final interview of the conference. Appia is the leading mobile user acquisition network, delivering mobile app downloads to over 1 billion users across more than 200 countries. ... more...

Video Q&A: Airpush VP of Marketing Cameron V. Peebles @ ad:tech New York

Written on
November 8th 2013
Author
Mike Daly

ADOTAS – Airpush VP of Marketing Cameron V. Peebles stopped by the Adotas press lounge at ad:tech New York 2013 to discuss how his company aims to redefine mobile advertising. Airpush was named “Best Mobile Ad Network” at the 2012 Mobile Excellence Awards and #1 on the 2013 Tech 200 List, ... more...

Video Q&A: Balihoo CEO Pete Gombert @ ad:tech New York

Written on
November 8th 2013
Author
Mike Daly

ADOTAS — We chatted on Day 2 of ad:tech New York with Pete Gombert, CEO of Balihoo, who had earlier hosted the panel, “It’s a Local World, Let’s Scale It.” Balihoo is a  premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs. Subscribe ... more...

Video: Orabrush’s CEO on Why the Big Brands Fail on YouTube

Written on
November 7th 2013
Author
Mike Daly

ADOTAS – Sales & marketing veteran Jeff Davis talked with us at ad:tech 2013 about all the things he had to unlearn from his 20-plus years at Procter & Gamble when he decided to head up Orabrush. Earlier today, in his ad:tech session, “B2C Video Marketing: The Key Driver to Online ... more...

Video Q&A: Kitara Media CEO Bob Regular @ ad:tech New York

Written on
November 7th 2013
Author
Mike Daly

ADOTAS – Bob Regular, founder and CEO of Kitara Media, stopped by the press room to talk about ad:tech New York 2013 and his company’s big announcement earlier in the day. Kitara Media is a digital media company bringing together video, display and mobile strategies to offer advertisers and publishers a ... more...