interview



Adometry GM on Fighting Ad Fraud: It May Take a ‘Public Hanging’

Written on
January 15th 2014
Author
Richard L. Tso

ADOTAS – In our continuing investigative series about the rampant rise of online ad fraud, Adotas has solicited the expertise of several industry thought leaders to weigh in on the issue. After publishing our special report about the anatomy of a botnet, we spoke with John Brown (pictured), GM, Click ... more...

Video Q&A: Appia Exec Jim Harvey @ ad:tech New York

Written on
November 8th 2013
Author
Mike Daly

ADOTAS – Just as ad:tech 2013 was drawing to a close, Jim Harvey, SVP Advertising for Appia, stopped by for what would be our final interview of the conference. Appia is the leading mobile user acquisition network, delivering mobile app downloads to over 1 billion users across more than 200 countries. ... more...

Video Q&A: Airpush VP of Marketing Cameron V. Peebles @ ad:tech New York

Written on
November 8th 2013
Author
Mike Daly

ADOTAS – Airpush VP of Marketing Cameron V. Peebles stopped by the Adotas press lounge at ad:tech New York 2013 to discuss how his company aims to redefine mobile advertising. Airpush was named “Best Mobile Ad Network” at the 2012 Mobile Excellence Awards and #1 on the 2013 Tech 200 List, ... more...

Video Q&A: Balihoo CEO Pete Gombert @ ad:tech New York

Written on
November 8th 2013
Author
Mike Daly

ADOTAS — We chatted on Day 2 of ad:tech New York with Pete Gombert, CEO of Balihoo, who had earlier hosted the panel, “It’s a Local World, Let’s Scale It.” Balihoo is a  premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs. Subscribe ... more...

Video: Orabrush’s CEO on Why the Big Brands Fail on YouTube

Written on
November 7th 2013
Author
Mike Daly

ADOTAS – Sales & marketing veteran Jeff Davis talked with us at ad:tech 2013 about all the things he had to unlearn from his 20-plus years at Procter & Gamble when he decided to head up Orabrush. Earlier today, in his ad:tech session, “B2C Video Marketing: The Key Driver to Online ... more...

Video Q&A: Kitara Media CEO Bob Regular @ ad:tech New York

Written on
November 7th 2013
Author
Mike Daly

ADOTAS – Bob Regular, founder and CEO of Kitara Media, stopped by the press room to talk about ad:tech New York 2013 and his company’s big announcement earlier in the day. Kitara Media is a digital media company bringing together video, display and mobile strategies to offer advertisers and publishers a ... more...

Video Q&A: Adotas Editor Mike Daly @ ad:tech New York

Written on
November 7th 2013
Author
Adotas

ADOTAS – Taking a break from interviewing executives at ad:tech New York 2013, Adotas Editor Mike Daly talked with Allvoices about recent changes he’s seen in the advertising and tech industry and what to expect in the next five years. Subscribe to the free Adotas.com Newsletter addthis_url ... more...

Video Q&A: VigLink Founder/CEO Oliver Roup @ ad:tech New York

Written on
November 7th 2013
Author
Mike Daly

ADOTAS — Oliver Roup, founder and CEO of VigLink, stopped by the press room at ad:tech New York 2013 to offer his impressions on the conference and the industry as a whole. VigLink is built on the idea that publishers should be compensated for the content they create and the ... more...

Video Q&A: Ben Williams of Adblock Plus @ ad:tech New York

Written on
November 7th 2013
Author
Mike Daly

ADOTAS – To start off Day 2 of ad:tech New York 2013, we talked with Ben Williams, PR Director for Adblock Plus, about his company’s activites at — and insights about — the conference. Adblock Plus is designed to block annoying ads on the web. It can block other things, like tracking, ... more...

Video Q&A: Headway Digital CEO Agustin Coll @ ad:tech New York

Written on
November 7th 2013
Author
Mike Daly

ADOTAS – Agustin Coll, Co-Founder & Co-CEO at Headway Digital, chatted with us at ad:tech New York 2013 about his company’s efforts to improve access to global markets for U.S. online agencies and advertisers. Headway Digital is a digital media trading desk that connects media buyers directly with multiple real time ... more...