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IGA, Interpret Team Up to Measure In-Game Ads

Written on
July 21st 2006
Author
Editor

To correspond with the rising popularity of in-game advertising, IGA Worldwide and Interpret LLC have developed a rating system to measure the value of in-game ad venues. The measurement currency, known as Gameasure, is fed data from thousands of gamers that play games at least once a week, and provides [...] more...



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