interactive-video-ads
4 Tips for Going Interactive and Reaching Your Best Online Video Audience
Imagine for a moment that you are watching an online advertisement for a car you want to buy. For me, that would be the Audi R8. Hey, a guy can dream, right? But this isn’t the same old television ad you’re used to. As you watch, you find that you can ... more...
Mixpo, MaxPoint and Seattle Cancer Care Alliance Team Up to Promote Health Care With Video Advertising
SEATTLE (November 12, 2012) — Mixpo, a multi-screen video advertising technology provider, together with the Seattle Cancer Care Alliance (SCCA) and MaxPoint Interactive are pleased to announce the results from their recently launched multi-media campaign to raise awareness of SCCA’s world renowned therapies, superior survivor rates and dedication to ... more...
AdMob Finally Brings Interactive Vid Ads to Android
ADOTAS – The catchup game continues: Google’s mobile ad network AdMob finally got around to bringing interactive video ads to Google’s Android operating system. How about that? I mean, it was only a year ago (November 2009) that AdMob ran its first interactive video ad on the iPhone; since then ... more...
Spotlight
The Death of CPM
ADOTAS – As the success of ad tech has continued to surge in the past year, one of the questions ... more...
Latest News
- IBM and Kenshoo Partner to Deliver Premium Search Marketing Solutions April 17th 2014 SAN FRANCISCO, April 17, 2014 (ADOTAS) – Kenshoo, the global leader ...more »
- AddThis Forms New Content Media Services Group; Appoints Three Industry Veterans to Senior Management Team April 17th 2014 VIENNA, Va., April 17, 2014 (ADOTAS) – AddThis, the world’s ...more »
- USA TODAY Sports Weekly Launches Socially-Integrated App Across All Major Platforms, Powered By MAZ April 17th 2014 NEW YORK, April 17, 2014 (ADOTAS) – MAZ, whose publishing platform powers over ...more »
- Facebook vs. HasOffers, & Why the Mobile App Tracking Landscape Needs to be Disrupted April 17th 2014 ADOTAS — On April 15, HasOffers and Kontagent had to ...more »
- Qriously Expands U.S. & U.K. Marketing & Sales Teams, Opens Paris Office April 16th 2014 NEW YORK, April 16, 2014 (ADOTAS) — Qriously, the location-based ...more »
- iSocket Announces New Partnerships with Kantar Media and MediaMath April 16th 2014 SAN FRANCISCO, April 16, 2014 (ADOTAS) — iSocket, the ...more »
- Interactive Video Goes Global, Sizmek Reveals in New Benchmarks Report April 16th 2014 NEW YORK, April 16, 2014 (ADOTAS) – Sizmek (NASDAQ: SZMK) announced ...more »
Features
- This Week’s Best Video Ads: Batman, World Cup, Unsung Heroes, World’s Toughest Job April 18th 2014
- Inside Beckon’s Latest $8 Million Round to Help Marketers Manage Big Data April 17th 2014
- Facebook vs. HasOffers, & Why the Mobile App Tracking Landscape Needs to be Disrupted April 17th 2014
- Has Google Grid View Killed the Subject Line? April 16th 2014
- Amazon.com: From Retail Powerhouse to Multimedia Monolith? April 16th 2014
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- Justin Khoo: Great article Matt. The ability to have a visual subject-line really opens up the creative
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