interactive-video-ads
4 Tips for Going Interactive and Reaching Your Best Online Video Audience
Imagine for a moment that you are watching an online advertisement for a car you want to buy. For me, that would be the Audi R8. Hey, a guy can dream, right? But this isn’t the same old television ad you’re used to. As you watch, you find that you can ... more...
Mixpo, MaxPoint and Seattle Cancer Care Alliance Team Up to Promote Health Care With Video Advertising
SEATTLE (November 12, 2012) — Mixpo, a multi-screen video advertising technology provider, together with the Seattle Cancer Care Alliance (SCCA) and MaxPoint Interactive are pleased to announce the results from their recently launched multi-media campaign to raise awareness of SCCA’s world renowned therapies, superior survivor rates and dedication to ... more...
AdMob Finally Brings Interactive Vid Ads to Android
ADOTAS – The catchup game continues: Google’s mobile ad network AdMob finally got around to bringing interactive video ads to Google’s Android operating system. How about that? I mean, it was only a year ago (November 2009) that AdMob ran its first interactive video ad on the iPhone; since then ... more...
Spotlight
Yahoo’s Next Move: How the Acquisition of Flurry Amps up Mobile Ad Play
Just on the heels of Yahoo’s lackluster Q2 earnings call last week, Re/code broke the news that Yahoo will be ... more...
Latest News
- LSN Mobile Launches Local on the Go™ Mobile App for Consumers July 29th 2014 (ADOTAS) ATLANTA — July 29, 2014 — LSN Mobile Inc., ...more »
- Peggy Johnson leaves Qualcomm, joins Microsoft July 29th 2014 According to Recode.net., Peggy Johnson, the Executive Vice President of Qualcomm Technologies, ...more »
- ChoiceStream Raises $7.5 Million to Grow Its Programmatic Advertising Business July 28th 2014 (ADOTAS) BOSTON – July 28, 2014 – ChoiceStream, a full-service ...more »
- Rocket Fuel to Present at Upcoming Investor Conferences July 28th 2014 (ADOTAS) REDWOOD CITY, Calif., July 28, 2014 – Rocket Fuel ...more »
- HyprMX Expands to Bring Fortune 500 Brand Ads to Mobile July 24th 2014 (ADOTAS) NEW YORK – July 24, 2014 – App install ...more »
- PunchTab Study Reveals Top Consumer Concerns for Retailer Marketing via Mobile Tracking July 23rd 2014 (ADOTAS) Palo Alto, CALIF – July 23, 2014 – PunchTab, ...more »
- Brands “Liking” Owned Digital Destinations over Social Media July 23rd 2014 (ADOTAS) NEW YORK – July 23, 2014 – Jun Group ...more »
Features
- Marketers Should Not Push Aside The Small Details July 30th 2014
- Implications of the Meeker Report: The Rising Role of Translation July 29th 2014
- B2B Marketing Needs More Domain Expertise July 28th 2014
- Bringing Order to Digital Marketing Data Chaos July 25th 2014
- Yahoo’s Next Move: How the Acquisition of Flurry Amps up Mobile Ad Play July 24th 2014
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