infographic



Nextopia Reveals Battle Between Online vs. In-Store Shopping Has Gone Mobile

Written on
January 7th 2015
Author
Adotas

More and more shoppers are opting to buy online instead of in-store. But why? What motivates someone to make an eCommerce purchase instead of an in-person one? Interesting Key Points from survey: 56% of consumers have used a mobile device to conduct research on products at home 60% of online shoppers are happy ... more...

Awesome! ADWEEK Infographic on 2014′s Smart Social Media Campaigns

Written on
December 26th 2014
Author
Adotas

From ADWEEK –a great graphic that shows what smart brands did on social media that got BIG attention and Big results. Data from unmetric.com’s social media intelligence platform. Subscribe to the free Adotas.com Newsletter addthis_url = 'http%3A%2F%2Fwww.adotas.com%2F2014%2F12%2Fawesome-adweek-infographic-on-2014s-smart-social-media-campaigns%2F'; addthis_title = 'Awesome%21+ADWEEK+Infographic+on+2014%26%238242%3Bs+Smart+Social+Media+Campaigns'; addthis_pub ... more...

CPG Brands Drive Sales With Location-Powered Mobile Ads (Infographic)

Written on
December 15th 2014
Author
Adotas

Today, Verve released a new infographic on how CPG is using location-aware ad creative to drive food traffic and visit frequency. “From beauty products to batteries, it’s clear that location-aware creative is driving foot traffic and frequency lift in the CPG vertical and shows no sign of slowing down as we enter ... more...

Infographic: 6 Social Sharing Myths

Written on
May 30th 2014
Author
Mike Daly

ADOTAS – A new infographic from RadiumOne titled “Six Myths of Social Sharing” reveals some interesting myths versus facts stats, including: Myth: Most content sharing occurs via social networks like Facebook & Twitter. Fact: Over 72% of shares come from copy and paste activity with rates doubling between 7 and 10 PM with the ... more...

Infographic: A Social Video Primer

Written on
May 28th 2014
Author
Mike Daly

ADOTAS – The potential value of social video in marketing is underscored by the significant recent investments made in that channel by Facebook and Twitter. But as marketers know, there’s a lot to sort out in a nascent medium that offers a variety of formats, each presenting their own challenges. To ... more...

AdWords vs. Display: Which One Wins?

Written on
May 19th 2014
Author
Mike Daly

ADOTAS — Do Google AdWords get more clicks for businesses? Or are more traditional display ads a bigger bang for the buck? That’s the question asked (and, apparently, answered) in this infographic from SumAll.com, a leading provider of data analytics for companies like Starbucks and Pandora.  The company recently analyzed a ... more...

Infographic: What You Need to Know to Get Ahead in Video Advertising

Written on
March 3rd 2014
Author
Mike Daly

ADOTAS — MediaRadar today introduced the results of new research into online video advertising in the form of this infographic. It addresses the challenges advertisers and publishers face when working to uncover the opportunities within this medium, and also details best practices. Key bullet points: 30-second ads are nearly 10 times ... more...

Infographic: Will WhatsApp be Facebook’s Answer Internationally?

Written on
February 21st 2014
Author
Mike Daly

ADOTAS – A blog post created earlier this week by Greg Kunkel of Marin Software connects the data and Facebook’s acquisition of WhatsApp with the international growth data. Kunkel notes that while North America represents just 15 percent of Facebook users, it accounts for roughly 52% of its ad spend, ... more...

Infographic: The Top 10 Tech M&As of 2013

Written on
February 18th 2014
Author
Adotas

ADOTAS — Acquisitions are a common occurance in the tech world. They drive awareness as well as dollars to companies and brands alike.  Infolinks has put together an infographic that highlights the top 10 deals for 2013. The infographic focuses on top acquires, money spent, top categories and the 15 biggest deals of all ... more...

Marketing & Sales: Irreconcilable Differences?

Written on
February 13th 2014
Author
Adotas

ADOTAS — You can ask almost anyone what the key is to a strong relationship, and they’ll likely tell you it’s a combination of communication, compromise and a bit of work. However, recent findings from a SAVO/BrightTALK poll suggest the relationship between marketing, sales and the buyer’s journey may have hit a rough ... more...