infographic



Infographic: What You Need to Know to Get Ahead in Video Advertising

Written on
March 3rd 2014
Author
Mike Daly

ADOTAS — MediaRadar today introduced the results of new research into online video advertising in the form of this infographic. It addresses the challenges advertisers and publishers face when working to uncover the opportunities within this medium, and also details best practices. Key bullet points: 30-second ads are nearly 10 times ... more...

Infographic: Will WhatsApp be Facebook’s Answer Internationally?

Written on
February 21st 2014
Author
Mike Daly

ADOTAS – A blog post created earlier this week by Greg Kunkel of Marin Software connects the data and Facebook’s acquisition of WhatsApp with the international growth data. Kunkel notes that while North America represents just 15 percent of Facebook users, it accounts for roughly 52% of its ad spend, ... more...

Infographic: The Top 10 Tech M&As of 2013

Written on
February 18th 2014
Author
Adotas

ADOTAS — Acquisitions are a common occurance in the tech world. They drive awareness as well as dollars to companies and brands alike.  Infolinks has put together an infographic that highlights the top 10 deals for 2013. The infographic focuses on top acquires, money spent, top categories and the 15 biggest deals of all ... more...

Marketing & Sales: Irreconcilable Differences?

Written on
February 13th 2014
Author
Adotas

ADOTAS — You can ask almost anyone what the key is to a strong relationship, and they’ll likely tell you it’s a combination of communication, compromise and a bit of work. However, recent findings from a SAVO/BrightTALK poll suggest the relationship between marketing, sales and the buyer’s journey may have hit a rough ... more...

Videology’s Q4 Report Reaffirms Key Video Ad Industry Trends

Written on
February 13th 2014
Author
Adotas

ADOTAS — Videology does a recap of their findings in customer data each quarter, which is quantifying the trends happening in the video advertising industry. Their Q4 report on the video advertising industry, based on more than 4 billion impressions, revealed: A 35% increase in customer categories over Q3, beyond consumer ... more...

Infographic: 7 Ways To Run An Unsuccessful Mobile Email Campaign

Written on
January 27th 2014
Author
Mike Daly

ADOTAS — According to ReachMail, statistics show that over 40% of emails are opened on mobile devices. The email marketing company put together some really interesting research into why mobile email marketing campaigns fail. The research they gathered can be seen here in this infographic. Are you losing out? ReachMail Subscribe ... more...

Infographic: B2B Content Tug of War

Written on
December 12th 2013
Author
Mike Daly

ADOTAS – Today, Madison Logic, the premier provider of intent data solutions for B2B marketers and publishers, issued an infographic that depicts best practices for B2B content optimization. Some of the details include: In order of preference customers want: solutions, no sales pitch, best practices, no brochure offers, no calls ... more...

Infographic: Branded Video Sharing Almost 50X Higher In 2013 Than In 2006

Written on
December 4th 2013
Author
AdotasWire

NEW YORK, December 4, 2013 (ADOTAS) — The sharing of video ads has increased almost 50x over the last eight years. That’s according to marketing technology platform Unruly, which today launches an interactive infographic that visualizes the explosive growth of video sharing since 2006, charting the extent to which many advertisers ... more...

Infographic: Scoring a Spot at the Thanksgiving Table

Written on
November 27th 2013
Author
Adotas

ADOTAS – Last year, US families spent $2.4 Billion on their Thanksgiving feasts. The social lead-up to this spending frenzy presents a compelling opportunity for brands to reach consumers before they even walk into the supermarket. ShareThis took a deeper look into consumer’s online social activity in anticipation of Thanksgiving ... more...

Infographic: Rocket Fuel Investigates What’s in Store for the 2013 Holiday Season

Written on
November 25th 2013
Author
Adotas

ADOTAS — Rocket Fuel released a new infographic taking a look at what’s in store for the 2013 holiday shopping season. The infographic also splits out the results by geography to see who’s buying what and where. Some key trends that emerged from the study: More than a quarter of holiday shoppers ... more...