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Hey, Pre-Roll Ads Aren’t So Bad!

Written on
August 19th 2008
Author
Kathleen

ADOTAS – Pre-roll ads aren’t the no-gos many thought they were, according to new findings from Jupiter Research. In fact, pre-roll ads result in audience loss only about 5% of the time. The report, which focused on Europe, found that Europeans have doubled the time they spend watching TV online in [...] more...



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