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Yahoo to Distribute Electus’ Advertiser-Assisted Shows

Written on
January 8th 2010
Author
Gavin Dunaway

ADOTAS – All right — I’m going to come clean with you guys: I’m a huge “Buffy the Vampire Fan.” Anything creator Joss Whedon does I’m bound to be into — and I’m pissed that his latest show “Dollhouse” was canceled by Fox. But Whedon bypassed the networks — cable and [...] more...

A Buzz, A Possible Yahoo, A Playboy Depature

Written on
December 8th 2008
Author
Sarah Novotny

ADOTAS — Greg Osberg, who in September resigned as president of Newsweek, has been hired as chief executive officer of Buzzwire Inc., a Denver mobile-video company, according to WSJ. The two-year-old Buzzwire helps mobile carriers and content producers publish video and Internet radio on mobile devices. It worked on Verizon [...] more...

CollegeHumor Advertisers To Fulfill “Stupidest” Dreams

Written on
April 28th 2008
Author
Kathleen

ADOTAS – Yet another outlet for stupid human tricks is under development.  CollegeHumor.com has launched a new interactive advertising strategy that will allow brands to build ties with the sites young, male readers, Reuters reports — and make advertisers look a bit cooler in the process (in theory anyway). The site [...] more...

CollegeHumor Adapts To The iPhone

Written on
March 6th 2008
Author
Sarah Novotny

ADOTAS – CollegeHumor.com, a popular site for comedy and student pop culture has partnered with Quattro Wireless to release a new mobile site specifically adapted for the iPhone. This site provides improved browsing with an optimal layout, more intuitive navigation and better display of mobile ads as well as a [...] more...

Yahoo Stock Drops, Buying Opportunity?

Written on
January 23rd 2008
Author
Sarah Novotny

Yahoo! Inc.,(NASDAQ: YHOO) stock has been falling like a stone the last few days and further this morning after the Wall Street Journal and New York Times reported of upcoming layoffs to re-focus its business to better compete with rival Google. Yahoo currently has over 14,000 employees. Sources told both papers that [...] more...

Shake-Up At Ask: CEO Takes Off

Written on
January 10th 2008
Author
Sarah Novotny

CEO of Ask.com Jim Lanzone has announced that he is leaving the company in a management shake-up at the company. Jim Safka, former CEO of Match.com, will take over the position according to The Wall Street Journal. Scott Garell, who is CEO of IAC Consumer Applications & Portals, will take on [...] more...

IAC & Google Sign Five-Year Deal

Written on
November 12th 2007
Author
Sarah Novotny

Today, IAC announced that it has signed a sponsored listings agreement for five years with Google. The details of the partnership say that Google will also provide Ask.com and IAC’s other online brands with sponsored listings according to a report in CNN Money. The financial terms of the deal have not [...] more...

Diller: IAC to Invest Millions in Internet Programming

Written on
February 8th 2007
Author
Sarah Novotny

InterActiveCorp CEO Barry Diller is going all in when it comes to the Web, announcing today that his conglomerate will invest hundreds of millions in “professionally-made” Internet programming in an effort to captivate Web users. IAC, home to LendingTree, Ask.com, and Citysearch among several other properties, has focused on [...] more...

Match.com Hires Celebrity Stylist to Spruce Up Online Dating Campaign

Written on
December 26th 2006
Author
Sarah Novotny

To combat goofy photos and bad lighting, InterActiveCorp’s online dating service Match.com has hired celebrity stylist Jay Manuel, known for his work on the TV show “America’s Next Top Model,” to give Match users photo portrait tips. “With this campaign, we’re working to overcome the personal stigma which some people might [...] more...

Ask.com Unveils Mobile Search Tools

Written on
October 12th 2006
Author
Sarah Novotny

No longer content playing underdog to the big 3 search providers, Ask.com today introduced a search engine for mobile phones, which the company says will offer a streamlined design that gives mobile users faster access to information. While the move outside of the search box and into the wireless space prompted [...] more...



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AdBidCentral’s CEO, Vivek Veeraraghavan Talks Openly*What was the inspiration to start AdBidCentral? The conditions that inspired AdBidCentral came from a variety of factors in my personal [...] more...


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