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CollegeHumor Advertisers To Fulfill “Stupidest” Dreams

Written on
April 28th 2008
Author
Kathleen

ADOTAS – Yet another outlet for stupid human tricks is under development.  CollegeHumor.com has launched a new interactive advertising strategy that will allow brands to build ties with the sites young, male readers, Reuters reports — and make advertisers look a bit cooler in the process (in theory anyway). The site [...] more...

CollegeHumor Adapts To The iPhone

Written on
March 6th 2008
Author
Editor

ADOTAS - CollegeHumor.com, a popular site for comedy and student pop culture has partnered with Quattro Wireless to release a new mobile site specifically adapted for the iPhone. This site provides improved browsing with an optimal layout, more intuitive navigation and better display of mobile ads as well as a [...] more...

Yahoo Stock Drops, Buying Opportunity?

Written on
January 23rd 2008
Author
Editor

Yahoo! Inc.,(NASDAQ: YHOO) stock has been falling like a stone the last few days and further this morning after the Wall Street Journal and New York Times reported of upcoming layoffs to re-focus its business to better compete with rival Google. Yahoo currently has over 14,000 employees. Sources told both papers that [...] more...

Shake-Up At Ask: CEO Takes Off

Written on
January 10th 2008
Author
Editor

CEO of Ask.com Jim Lanzone has announced that he is leaving the company in a management shake-up at the company. Jim Safka, former CEO of Match.com, will take over the position according to The Wall Street Journal. Scott Garell, who is CEO of IAC Consumer Applications & Portals, will take on [...] more...

IAC & Google Sign Five-Year Deal

Written on
November 12th 2007
Author
Editor

Today, IAC announced that it has signed a sponsored listings agreement for five years with Google. The details of the partnership say that Google will also provide Ask.com and IAC’s other online brands with sponsored listings according to a report in CNN Money. The financial terms of the deal have not [...] more...

Diller: IAC to Invest Millions in Internet Programming

Written on
February 8th 2007
Author
Editor

InterActiveCorp CEO Barry Diller is going all in when it comes to the Web, announcing today that his conglomerate will invest hundreds of millions in “professionally-made” Internet programming in an effort to captivate Web users. IAC, home to LendingTree, Ask.com, and Citysearch among several other properties, has focused on [...] more...

Match.com Hires Celebrity Stylist to Spruce Up Online Dating Campaign

Written on
December 26th 2006
Author
Editor

To combat goofy photos and bad lighting, InterActiveCorp’s online dating service Match.com has hired celebrity stylist Jay Manuel, known for his work on the TV show “America’s Next Top Model,” to give Match users photo portrait tips. “With this campaign, we’re working to overcome the personal stigma which some people might [...] more...

Ask.com Unveils Mobile Search Tools

Written on
October 12th 2006
Author
Editor

No longer content playing underdog to the big 3 search providers, Ask.com today introduced a search engine for mobile phones, which the company says will offer a streamlined design that gives mobile users faster access to information. While the move outside of the search box and into the wireless space prompted [...] more...

IAC Takes Controlling Interest in CollegeHumor.com, Parent Company

Written on
August 15th 2006
Author
Editor

Barry Diller’s InterActiveCorp (IAC) announced today that it has acquired a 51% stake and full voting control of Connected Ventures LLC, the parent of leading comedy site CollegeHumor.com. The deal effectively makes CollegeHumor.com the first site to join the recently launched IAC Programming, which is IAC’s initiative to buy and [...] more...

IAC Advertising Signs Deal with Huffington Post

Written on
June 26th 2006
Author
Editor

InterActiveCorp’s IAC Advertising Solutions has signed a deal with opinionated news and editorial group blog The Huffington Post. IAC Advertising will be the exclusive vendor of advertising on the Huffington Post, a publication that reaches more than 2 million visitors per month. “The Huffington Post has an extremely influential audience and [...] more...


Spotlight

AdMob: Google’s Move Into Mobile Fray Helps UsADOTAS EXCLUSIVE – AdMob offers the biggest mobile advertising marketplace on the planet — and the company was founded just [...] more...

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