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‘Tis the Season for Search: How to Stay SEM-Focused and Successful During the Holidays

Written on
November 2nd 2006
Author
Clark Barry

During the frenetic weeks leading up to the end-of-year holiday shopping season, it is no secret that companies all over the land tend to ratchet up their marketing budgets, including funds allocated for search marketing. And there’s good reason: JupiterResearch predicts in an October report that online holiday retail sales in [...] more...