hitwise
Maher Tagged as eBureau CEO
ADOTAS – Nothing rings in the new year like new management. As eBureau founder Gordy Meyer is shifting over to the roles of president and chief operating officer, Chris Maher has been roped in as CEO. Maher was most recently president of HitWise and participated in the executive team that sold [...] more...
Twitter loves Facebook
ADOTAS — Some of the winners in Twitter’s February traffic were social networks and entertainment websites. The microblogging (and search) site sent nearly one in five downstream visits to social Networks, and one in five to entertainment websites, according to Hitwise. The top social nets visited after Twitter were Facebook and [...] more...
Retail Traffic Down: Lack of Ads To Blame?
ADOTAS – For the eighth week in a row, U.S. visits to retail sites are down by about 3%. The tough economy is being blamed, but online retailers’ own cutback on online advertising is a serious problem too, Hitwise reports. The chronic decline marks the first drop in etailing since [...] more...
Lohan as Monroe Brings 336% Increase In Site Visits
ADOTAS – Research put out by Hitwise has indicated that the market share of US visits to the News and Media category online increased by 22% for the week ending February 23rd compared to the same week last year. Over the past two weeks the category reached the highest it’s [...] more...
Hitwise: Thanksgiving Busiest Day in Online Retail Market Share
Call it a no-brainer. Online intelligence firm Hitwise today announced that for the fourth year in a row, market share of visits to online retail sites peaked on Thanksgiving Day, falling this year on November 23rd. According to company stats, visits to the Hitwise Retail 100 Index, which includes major brands [...] more...
Hitwise Reveals New Social Networking Stats
According to a new report released by Internet measurement company Hitwise, during the month of September, nearly one out of twenty US internet users visited a top 20 social networking site, nearly twice the percentage of visits from 2005. The Hitwise US Consumer Generated Media Report looks at social networking, photo [...] more...
YouTube Turns on Video Ad Services
According to Reuters, uber-popular video-sharing service YouTube has announced that it will introduce video brand advertising on its site, finally putting a revenue model in place for the company. The video ads will be comprised of banner ads, promotions and sponsorships, and will coexist amongst the subtle text and graphical ads [...] more...
YouTube Hits 100 Million Per Day Mark
According to the BBC, hot Internet video site YouTube has announced that its growing user base is now watching more than 100 million videos per day. With 29% of the of the country’s multimedia market, YouTube is now the leading ‘Net video download site in the US according to traffic monitor [...] more...
Hitwise: Video Sites Spike
Hitwise released data yesterday that demonstrates that visits to video search sites have spiked 164 percent.Users on the 10 leading video sites has increased in the past three months from the week ending February 25 to the week ending May 20, 2006. “The rapid growth of online video sites in the [...] more...
Hitwise Steps Up Lifestyle Reporting
Hitwise Rankings, the popular site ranking and demographic charting product originally launched in Q1 2004, has been updated with an enhanced lifestyle reporting tool. The tool allows site owners and media buyers to drill down into the demographic and psychographic data of their site and competitors’ sites, and view the [...] more...
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Latest News
- Got Funds? Todacell Scores a Cool Million March 11th 2010 ADOTAS – After securing $1 million last summer, Todacell has [...] more »
- A Custom Postcard Thanks to Your Favorite Brand March 11th 2010 ADOTAS – Handwritten letters may have been trounced in the [...] more »
- Display, but Nothing Else, Hops on YouTube Mobile Site March 11th 2010 ADOTAS – Google has officially opened the gate to display [...] more »
- Government Broadband Is Socialism! March 11th 2010 ADOTAS – With all the fuss over the public option [...] more »
- Shocker: iPhone Developer License Is Really One-Sided March 11th 2010 ADOTAS – I love the term “draconion” — it has [...] more »
- Quick Hits: Demdex Integrates TARGUSInfo AdAdvisor March 11th 2010 ADOTAS – Demdex has integrated TARGUSinfo AdAdvisor verified audience data [...] more »
- Welcome Aboard: Industry Hirings March 10th 2010 ADOTAS – Yahoo! vet Cheryl Kellond has joined the management [...] more »
Features
- Secret Salsa Recipe: The Best Digital Marketing Mix March 11th 2010
- The Basics of Brand Protection March 10th 2010
- Agencies: Working Hard or Hardly Working? March 9th 2010
- Why Big Brands Will Love the iPad March 8th 2010
- Does Brand Bidding Belong in Your Marketing Plan? March 5th 2010
Spotlight
AdBidCentral’s CEO, Vivek Veeraraghavan Talks Openly*What was the inspiration to start AdBidCentral? The conditions that inspired AdBidCentral came from a variety of factors in my personal [...] more...
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- James Oppenheim, Peer39: Great point, Sacha! We believe that brand protection is emerging as an essential element of
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- Anthony Loredo: I think this scenario is more an exception than a rule. Many agencies have a
