hitwise
Bing Boasts Higher Success Rate Than Google
ADOTAS – Google’s hissy fit about Bing “copying” its search results by collecting Google result data through the Bing browser toolbar and Microsoft’s Internet Explorer was met with resounding indifference by Adotas readers — “So what?” was the top answer in our recent poll on the “scandal,” followed closely by [...] more...
Facebook Crowned Most Visited Site of 2010
ADOTAS – I find superlatives tacky, especially at the end of the year. My favorite quote about Time’s pick of Mark Zuckerberg as “2010 Person of the Year” came from media slicer and dicer Jeff Jarvis:”[Person] of the year is picked exactly the same way that sexiest man alive is [...] more...
Maher Tagged as eBureau CEO
ADOTAS – Nothing rings in the new year like new management. As eBureau founder Gordy Meyer is shifting over to the roles of president and chief operating officer, Chris Maher has been roped in as CEO. Maher was most recently president of HitWise and participated in the executive team that sold [...] more...
Twitter loves Facebook
ADOTAS — Some of the winners in Twitter’s February traffic were social networks and entertainment websites. The microblogging (and search) site sent nearly one in five downstream visits to social Networks, and one in five to entertainment websites, according to Hitwise. The top social nets visited after Twitter were Facebook and [...] more...
Retail Traffic Down: Lack of Ads To Blame?
ADOTAS – For the eighth week in a row, U.S. visits to retail sites are down by about 3%. The tough economy is being blamed, but online retailers’ own cutback on online advertising is a serious problem too, Hitwise reports. The chronic decline marks the first drop in etailing since [...] more...
Lohan as Monroe Brings 336% Increase In Site Visits
ADOTAS – Research put out by Hitwise has indicated that the market share of US visits to the News and Media category online increased by 22% for the week ending February 23rd compared to the same week last year. Over the past two weeks the category reached the highest it’s [...] more...
Hitwise: Thanksgiving Busiest Day in Online Retail Market Share
Call it a no-brainer. Online intelligence firm Hitwise today announced that for the fourth year in a row, market share of visits to online retail sites peaked on Thanksgiving Day, falling this year on November 23rd. According to company stats, visits to the Hitwise Retail 100 Index, which includes major brands [...] more...
Hitwise Reveals New Social Networking Stats
According to a new report released by Internet measurement company Hitwise, during the month of September, nearly one out of twenty US internet users visited a top 20 social networking site, nearly twice the percentage of visits from 2005. The Hitwise US Consumer Generated Media Report looks at social networking, photo [...] more...
YouTube Turns on Video Ad Services
According to Reuters, uber-popular video-sharing service YouTube has announced that it will introduce video brand advertising on its site, finally putting a revenue model in place for the company. The video ads will be comprised of banner ads, promotions and sponsorships, and will coexist amongst the subtle text and graphical ads [...] more...
YouTube Hits 100 Million Per Day Mark
According to the BBC, hot Internet video site YouTube has announced that its growing user base is now watching more than 100 million videos per day. With 29% of the of the country’s multimedia market, YouTube is now the leading ‘Net video download site in the US according to traffic monitor [...] more...
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Latest News
- Infographic: HootSuite Analyses Social Media Impact of Super Bowl Ads February 7th 2012 ADOTAS - So, it’s the Tuesday after the Super Bowl, [...] more »
- Facebook to Serve Mobile Ads in Coming Weeks February 6th 2012 ADOTAS – According to a Financial Times report, Facebook will [...] more »
- Survey: 39 Percent of Mobile Users Responded to Super Bowl Ads Via Mobile February 6th 2012 ADOTAS - During the Super Bowl yesterday, mobile ad network [...] more »
- Sponsormob Leads the Way Into RTB for Mobile February 3rd 2012 ADOTAS – For more than half a decade, Berlin-based tech [...] more »
- Weird Study: Mobile Purchasing While in the Bathroom on the Rise February 3rd 2012 DM CONFIDENTIAL - According to 11mark, three-quarters of Americans with mobile [...] more »
- This Week’s New Hires February 3rd 2012 ADOTAS – Another week, another round of new gigs. Here [...] more »
- Two Surveys: What Are We Doing with Mobile Devices During the Super Bowl? February 2nd 2012 ADOTAS - With the Super Bowl fast approaching and the [...] more »
Features
- Rethinking the Online Advertising Ecosystem, Part One: Independent Publishers February 8th 2012
- Case Study: Social Ad Effectiveness February 8th 2012
- Video: “Build an SEO Foundation” Excerpt February 8th 2012
- Covering the Digital Buy: Super Bowl Winners and Losers February 8th 2012
- How Social Targeting Can Lead to Discovery February 7th 2012
Spotlight
Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...
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