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Hiring News: Sapient, HipCricket, MRM and More

Written on
June 18th 2008
Author
Kathleen

ADOTAS – A lot of industry activity today. Sapient has appointed Jane Barratt as managing director of its Sapient Interactive New York office. Barratt will oversee the New York operations of Sapient’s marketing services group. She’ll lead biz development, agency operations and account management of leading brand clients. Previously, Barratt was [...] more...

IDG Reels in Digital Guru To Run New Network

Written on
April 25th 2008
Author
Kathleen

ADOTAS – IDG has hired digital media maven Peter Longo to pump up the company’s freshly minted interactive advertising network. Longo joins IDG in the newly created position of CEO of the IDG Technology Network, effective May 12. Longo is leaving Inform Technologies, where he was its chief sales officer. The [...] more...



Spotlight

Mobile to the RescueADOTAS EXCLUSIVE — The industry is still wary about mobile advertising — does it work, how significant is the ROI [...] more...

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