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AFAIK, Executive Edition: Tapad, Vibrant Media, Sociomantic Labs, CraveOnline, RAPP

Written on
May 8th 2013
Author
Mike Daly

ADOTAS — With so many high-level personnel moves happening this week, we’re spinning off a special Executive Edition of our industry roundup today. Tapad, leading providers of unified cross-device advertising solutions, today announced the appointment of Michael Barrett (pictured) to the company’s Board of Directors. Barrett’s role takes effect immediately. He [...] more...

Move Over, Groupon: Amazon Flexes Its Muscles with Local Deals, Same-Day Delivery Service

Written on
March 7th 2013
Author
Richard L. Tso

With all the news about the trouble that Groupon is having in the marketplace, Amazon has stepped up its strategy to provide local deals to consumers through AmazonLocal by showcasing offers by small businesses around the country and in your back yard. Amazon also recently launched same-day delivery for products [...] more...

Sony and Others Pushing Digital Envelope Are Most Poised for Competitive Advantage with gTLDs

Written on
March 6th 2013
Author
Jennifer Wolfe

Companies like Sony are continuing to push the digital innovation envelope – as evidenced by the recent unveiling of the new PlayStation console with more Internet streaming options and broader integration with multiple devices. Clearly, companies that respond to consumer demand for a rich experience with multiple access points and social [...] more...

Today’s Burning Question: Andrew Mason’s Ouster as Groupon’s CEO

Written on
March 1st 2013
Author
Mike Daly

Today we asked out panel of industry leaders: What can be learned from the series of events that led to Thursday’s ouster of Groupon CEO Andrew Mason? Here’s how they responded: “”Andrew Mason’s taking the fall, but the market has steadily lost confidence in Groupon, because their model is ungrounded in sound [...] more...

Another Bad Quarter Dooms Groupon Founder Mason

Written on
March 1st 2013
Author
Adotas

Via The Washington Post: People of Groupon, After four and a half intense and wonderful years as CEO of Groupon, I’ve decided that I’d like to spend more time with my family. Just kidding – I was fired today. If you’re wondering why… you haven’t been paying attention. From controversial metrics in [...] more...

Larissa’s Picks to Click: Aereo Expansion, Groupon vs. Google, Nonstop Marketing

Written on
February 25th 2013
Author
Larissa Lohman

EDITOR’S NOTE: Adotas Editorial Intern Larissa Lohman routinely scours online media for big news and offbeat developments to share with our readers. Got your own “pick to click”? Send her a link. Was anyone else upset that “Django Unchained” didn’t win best picture? What disappointed you about this year’s Oscars? Aereo’s live television streaming [...] more...

Google’s Plan to Kill Groupon Revealed

Written on
February 21st 2013
Author
Larry Kim

Google Offer Extensions are the latest and greatest AdWords advertising extension, enabling advertisers to make some powerful adjustments to their standard-issue Google ads. Offer Extensions integrate offers with search, allowing you to attach a clickable coupon, rebate, or discount offer to any standard Google Search ad. Previously, Google Offer Extensions were [...] more...

Live Twitter Feed From the Street Fight Summit in NYC

Written on
January 15th 2013
Author
Tim Sohn

We’ll be tweeting all day (#SFSNYC) from Street Fight Summit 2012, Street Fight’s annual two-day flagship event in New York City. The conference will put a spotlight on some of the most exciting innovations in hyperlocal content, commerce, marketing, and technology. Panels, keynote presentations, fireside chats and debates will address the following topics, among others: [...] more...

FreeMyApps Bringing Its App Discovery, Engagement & Rewards Platform to Android

Written on
December 7th 2012
Author
AdotasWire

BOSTON (December 7, 2012) – FreeMyAppsTM (www.freemyapps.com), a leading app discovery, engagement and rewards platform for mobile app marketing, today announced its upcoming launch on Android after experiencing 1,000 percent iOS growth in 2012. Created by Fiksu, FreeMyApps has quickly become a destination for eager consumers seeking to discover [...] more...

Report: Groupon Struggles to Stop the Bleeding as Stock Hits New Low

Written on
November 12th 2012
Author
Adotas

Via ChicagoBusiness.com: “Critics say the torrid growth that enabled Groupon to go public at $20 a share  just a year ago was fueled by merchants buying into a new type of marketing that  they didn’t fully understand. The discounts offered through the Groupon coupons  have turned out to be costly, [...] more...



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Report: Groupon Struggles to Stop the Bleeding as Stock Hits New LowVia ChicagoBusiness.com: “Critics say the torrid growth that enabled Groupon to go public at $20 a share  just a year [...] more...

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