Tablet Traffic on the Fast Track; Marketers Face New Challenges, Opportunities

Written on
February 26th 2013
Richard L. Tso

With more and more people purchasing portable handheld devices, tablet ad spend is predicted to pummel smartphone ad budgets over the next four years. According to eMarketer, the 2012 mobile ad budget made up a minuscule slice of the digital ad spend and an even tinier 2 percent of total ... more...