gagan-kanwar



Industry Leaders Offer Predictions for 2013 (Part 6)

Written on
January 2nd 2013
Author
Adotas

1 2 3 4 5 6 7 8 9 10 Sean O’Neal, Global CMO, Mail Online “Native Advertising will become a standard line item in the online media RFP.  Brands continue to become publishers in their own right, and will seek to integrate their marketing messages seamlessly within high-quality publisher content.  Well executed Native ... more...

Paid Search in Tablets Up 40 Percent from Previous Quarter

Written on
July 12th 2012
Author
Brian LaRue

ADOTAS - The share of clicks on paid search ads on smartphones and tablets has increased from 14 percent for the first quarter of 2012 to 18 percent for the second quarter, and on tablets, the share of paid search spend grew by 40 percent, according to the latest U.S. ... more...