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Fox News Goes Mobile with Third Screen Media
News Corp-owned cable outlet Fox News has signed a deal with Third Screen Media to use the latter company’s MADX ad management platform for mobile campaigns. Fox News has launched a website containing links to Fox News stories specially formatted for mobile devices. The site contains small mobile banner ads [...] more...
Features
- Revenge of the Nerds: A Smart(er) Social Strategy July 24th 2008
- The Fatal Flaw of Pay for Performance July 23rd 2008
- The Architecture of Creativity July 23rd 2008
- Google Slaps Affiliate Marketers (Again) July 22nd 2008
- Marketing to Women Is So 2007 July 21st 2008
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Spotlight
Goodmail: Video-in-Email the Next GoldmineADOTAS EXCLUSIVE — Email marketing can be both effective and controversial. As a marketer, this is a great opportunity to [...] more...
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