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Forbes.com, Podbridge Form Advertising Alliance for Podcasts

Written on
September 25th 2006
Author
Editor

To capitalize on the online video explosion, Forbes.com has teamed up with Podbridge, an audio and video podcast advertising platform, in an exclusive podcast agreement. Podbridge will be the sole provider of audience measurement tools and ad insertion services for all of the site’s podcasts, allowing it to include dynamically [...] more...

Eurekster’s SwickiPublisher Arrives on Forbes.com

Written on
August 23rd 2006
Author
Editor

Eurekster has announced that Forbes.com will be integrating its SwickiPublisher community search platform. Eurekster provides community-drive, social search and monetization services for Web publishers. By implementing Swicki technology on the Forbes website, searches performed on Forbes.com will list results that are influenced by and specialized for Forbes users. “Eurekster’s community search [...] more...

Spanfeller Elected Chair of IAB

Written on
January 12th 2006
Author
Editor

The Interactive Advertising Bureau has chosen Jim Spanfeller, president and CEO of Forbes.com, to serve as chairman of the organization for 2006. In addition to the election of Spanfeller to the top spot, the IAB also added four new members to its board: Eric Chandler, president of the Internet Division of [...] more...


Spotlight

AdMob: Google’s Move Into Mobile Fray Helps UsADOTAS EXCLUSIVE – AdMob offers the biggest mobile advertising marketplace on the planet — and the company was founded just [...] more...

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