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The State of Online Video Advertising: Growing, Pricey, Fragmented

Written on
April 23rd 2013
Author
Peter Koeppel

ADOTAS – There’s no denying it: Online video is growing exponentially. The online video industry is expected to reach $28.72 billion in 2017, up from the $3.79 billion recorded in 2010 and the $11.14 billion expected in 20121. By 2016, it is estimated that it would take over six million years [...] more...

The Pinterest Craze: Brand Marketers, It’s Time to Start Pinning

Written on
March 4th 2013
Author
Richard L. Tso

Hey, all you marketers out there: Ignoring Pinterest is no longer an option. But before you can add Pinterest to your marketing mix, there are a few things you should know. It’s a common problem for companies around the globe: You have a great product, but it’s tough to get the [...] more...

The AOL On Network Launches Its Connected TV App on Xbox LIVE

Written on
December 18th 2012
Author
AdotasWire

NEW YORK  (December 18, 2012) – The AOL On Network today announced that its app is now available for download on Xbox 360®, giving 40 million Xbox LIVE® subscribers access to a wide selection of rich, high-definition videos. AOL On recently launched an updated version of its connected TV app [...] more...

Grilling ad roadblocks drive sales

Written on
March 25th 2009
Author
Benjamin Christie

ADOTAS — The US Memorial Day Weekend flags the start of summer and the start of BBQ and Grilling season. In backyards across America, barbecues and grills are fired up for the first time after the winter chill. For those in the BBQ business it makes sense to undertake Memorial Day [...] more...

Gourmet Ads, going global one plate at a time

Written on
February 18th 2009
Author
Edward Barrera

ADOTAS — I had a recent chat with Benjamin Christie, the founder and managing director of Gourmet Ads, an advertising network specializing in the food, wine and beer verticals. Powered by Adify, the company incorporated in June 2008. How did you decide this was the right market? With my experience at de [...] more...

Epicurious.com

Written on
March 6th 2006
Author
Sarah Novotny

What they do: Published by CondéNet, Epicurious.com serves double duty as both an online cooking article and recipe listing resource, as well as the internet presence of Condé Nast’s Bon Appétit and Gourmet print magazines. Epicurious incorporates more than 20,000 recipes culled from Bon Appétit, Gourmet, House & Garden, and [...] more...



Spotlight

Six Mistakes You’re Making with Landing PagesADOTAS — Landing pages represent the tipping point for affiliate marketers. When a potential customer reaches a landing page, he [...] more...

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