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Adify Shares Widgets With Widget Share

Written on
March 25th 2008
Author
Editor

ADOTAS - Adify, a technology firm focused on vertical ad networks, today announced the Adify Widget Share. The content syndication platform allows media creators to improve the brand quality of in-network sites by securely syndicating exclusive content of any type including Flash games and RSS, through widgets within an editorially [...] more...

EU Likely To Give Google/DoubleClick Merger the Green Light

Written on
March 6th 2008
Author
Editor

ADOTAS – Bust out the champagne because the wedding’s on! Google Inc. is finally getting the European Union regulators’ blessing to take over ad firm DoubleClick Inc., according to widespread reports. The regulators have long been expected to approve the $3.1 billion merger – in January, the European Commission abstained from [...] more...

EyeWonder Appoints Udo to Managing Director Post in Europe

Written on
February 27th 2008
Author
Editor

ADOTAS — Rich media and digital advertiser EyeWonder, Inc.. today announced the appointment of Marcel Udo as its managing director of continental Europe. Udo specializes in online advertising, interactive marketing and marketing sales. Most recently, Udo was a sales director for ilse media, a division of Sanoma WSOY – the largest [...] more...

MochiAds & Aeria Partner For The Good Of The Games

Written on
February 19th 2008
Author
Editor

ADOTAS - MochiAds, a large online games ad network, announced today that it is partnering with Aeria Games, a leading gaming community of free-to-play massively multiplayer online (MMO) games. Aeria will have access to over 1,000 Flash-based casual games from MochiAds network in addition to their existing catalog of PC downloadable [...] more...

Pricing For Online Video Advertising

Written on
December 24th 2007
Author
Alternative Media

What are video sites getting for CPMs? On the high end are niche sites for business leaders from WSJ.com and the Wall Street Journal Digital Network, selling video ads for $90 CPM on their video pre-rolls. On the other end are video ads on sites that focus on user generated content, [...] more...

Adotube Gives Users Choice

Written on
October 16th 2007
Author
Editor

Adotube has released its latest online video advertising tool, powered by Adotube Media Player technology that allows advertisers to deliver non-intrusive, demographically targeted ads in videos through Flash. This solution was inspired by the way users generally are not given a choice to view pop up ads. The Adotube In-Video Media [...] more...

RealPlayer Moves Towards The Head Of The Class

Written on
June 4th 2007
Author
Jason Jaramillo

According to a RealNetworks news release, RealPlayer will have an upgrade available by the end of the month which will allow users to download and record video content from sites like YouTube. The new RealPlayer will enable consumers to store popular streaming formats, including Flash, Windows Media, Quicktime, and Real. Users [...] more...


Spotlight

Turn VP: Ad Network Shakeout “Inevitable”ADOTAS EXCLUSIVE – Turn bills itself as the world’s first Smart Market for online advertising. Turn’s VP of product and [...] more...

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