fetch-media



Is The Move to Mobile a Race to the Bottom for Publishers?

Written on
February 14th 2013
Author
Richard L. Tso

For advertisers and publishers, the lifetime value of a customer (LTV) has been crushed by the introduction of digital. The spiraling decline of print has led to a drastic decrease in the number of subscription-based revenues for publishers, who rely heavily on this dependable revenue stream to partially cover high ... more...

Quick Hits: TRAFFIQ Taps Datonics, Gannett’s Dubow Resigns, Baynote and Crowd Factory Team Up

Written on
October 7th 2011
Author
Gavin Dunaway

ADOTAS – Through a new partnership, clients of media management system TRAFFIQ will now have access to Datonics’ keyword and segment-based behavioral data. Datonics is a spinoff of AlmondNet’s Data Division — read an interview with CEO Michael Benedek about becoming a standalone company. • After announcing a leave of absence on September ... more...