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Neolane Extends SoLoMo Marketing with Unique Capabilities to Capitalize on Facebook Open Graph Data

Written on
December 19th 2012
Author
AdotasWire

NEWTON, MASS. and TWICKENHAM, UK (December 18, 2012) – Conversational marketing technology provider Neolane announced enhancements to Neolane Social Marketing, an application in Neolane’s marketing technology platform. Now marketers can take advantage of Facebook’s Open Graph to obtain real-time customer information and integrate it directly into their marketing database. These unique capabilities allow brands [...] more...

Friend2Friend Launches Upgraded Platform that Captures Mobile Brand Engagement on Facebook

Written on
December 12th 2012
Author
AdotasWire

PALO ALTO, CALIF. (December 12, 2012) -- Friend2Friend, a social media marketing technology company that delivers innovative social engagement solutions for more than 150 leading global brands, today launched a significant upgrade to its Friend2Friend Social Engagement Platform™. This cloud-based social marketing suite addresses a growing problem for marketers: the [...] more...

Watch Video Ads, Get Facebook Credit

Written on
May 6th 2011
Author
Gavin Dunaway

ADOTAS – The days of ScamVille long past, offer marketing (value exchange is the new term du jour) has returned in a big way to Facebook thanks to… Facebook. Through deals with Peanut Labs and ad network TrialPay, Facebook jumped back into the offer marketing realm last month, with app users [...] more...



Spotlight

An Interview with Jasper Mullarney, VP of Direct Response Advertising, AdknowledgeADOTAS — Industry Veteran Jasper Mullarney is Vice President of Direct Response for Adknowledge, the fourth-largest digital marketplace behind only [...] more...

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