events
Drink and Mingle at Adverlytics Tuesday
ADOTAS – No doubt you’ve seen him around on the New York digital ad scene, sipping cocktails with the who’s who of the interactive ad community, but he’s also made a splash in Las Vegas and San Francisco. Adotas ad man Lev Jacobi is a man about town, so [...] more...
Media Mixers: Affiliates Heat Up Antarctica
ADOTAS – Free pizza and beer? I’m there — even if “there” is Antarctica! A hundred or so participants of Linkshare’s Symposium East 2010 enjoyed the way cool atmosphere of the Antarctica bar on the corner of Spring and Hudson Streets in Tribeca. Missy Ward and Shawn Collins of Affiliate Summit [...] more...
Digital Wednesdays Holiday Bash
ADOTAS – This past week I attended one of the few holiday parties I have been excited about. The Digital Wednesdays end of year holiday party was fun and casual but still bustling with classy people, great drinks and a lot of networking. In the newly re-opened restaurant in the Hotel [...] more...
For Adotas readers, a discount on PPC Summit events
PPC Summit is an educational Search Marketing training event where you’ll learn how to maximize your profits and lower your costs during two days of expert lead, hands-on training designed to boost your Internet marketing results. PPC Summit Training Sessions Topics Include: - How to boost profits with more TARGETED search engine [...] more...
Ad:Tech New York: Are You Ready?
Ad:tech New York is just around the corner and industry professionals are gearing up for four days of meetings, greetings, parties and of course, seminars. Whether in a booth or walking around and observing the crowd, ad:tech New York will be an educational and beneficial event for each of the [...] more...
New York ad:tech To Span Four Days
This years ad:tech show in New York will be a bit different from year’s past. Because the show has grown so much over the past several years, it’s stretching its current venue, the New York Hilton, to the limit. The length of the show has been increased from two and [...] more...
The New Talent Paradigm
A couple of weeks ago, I spent a fabulous, fascinating and inspirational four days in Monterey at the annual Technology, Entertainment and Design Conference, otherwise known as TED. Along with 999 other people, I listened to speakers such as Philippe Starck, Murray Gell-Mann, John Doerr, Alan Kay, Edward de Bono, Daniel [...] more...
ADOTAS Advertising Week Conversations: David Verklin, CEO, Carat Americas
A major subsidiary of Aegis Group plc, Carat is a brand universally synonymous with media buying and advertising. The global outfit initially begun its meteoric rise in the industry within its European homebase, but in the last several years, Carat has proliferated in North America. Much of the credit, of course, [...] more...
Advertising Week 2006 Dos and Dont’s
New York — the city so nice, they named it twice. Autumn is especially nice in New York — the hot, muggy summer is over, which never seems to happen for yours truly down here in South Florida. New York is a sports nut’s Mecca right now, and [...] more...
SEMPhonic Hosts SEM Agency Tour
SEM analytics company and consultancy SEMphonic will be holding a Search Engine Marketing Agency Tour in June in San Francisco. The three day event runs from June 5th through June 7th, and will examine the role that web analytics plays in search engine marketing, and how it can help companies [...] more...
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Latest News
- Funding in Brief: $10M for Spongecell, $8M for Prolexic February 9th 2012 ADOTAS – Rich media ad company Spongecell has raised $10 million [...] more »
- Google AdMob Axes Minimum Bids, Targeting Fees February 9th 2012 ADOTAS - As of Feb. 15, Google will change its [...] more »
- Infographic: HootSuite Analyses Social Media Impact of Super Bowl Ads February 7th 2012 ADOTAS - So, it’s the Tuesday after the Super Bowl, [...] more »
- Facebook to Serve Mobile Ads in Coming Weeks February 6th 2012 ADOTAS – According to a Financial Times report, Facebook will [...] more »
- Survey: 39 Percent of Mobile Users Responded to Super Bowl Ads Via Mobile February 6th 2012 ADOTAS - During the Super Bowl yesterday, mobile ad network [...] more »
- Sponsormob Leads the Way Into RTB for Mobile February 3rd 2012 ADOTAS – For more than half a decade, Berlin-based tech [...] more »
- Weird Study: Mobile Purchasing While in the Bathroom on the Rise February 3rd 2012 DM CONFIDENTIAL - According to 11mark, three-quarters of Americans with mobile [...] more »
Features
- Attribution Online: Introducers and Influencers and Closers… Oh My! February 9th 2012
- With gTLDs, Global Branding Starts with a Name February 9th 2012
- Rethinking the Online Advertising Ecosystem, Part One: Independent Publishers February 8th 2012
- Case Study: Social Ad Effectiveness February 8th 2012
- Video: “Build an SEO Foundation” Excerpt February 8th 2012
Spotlight
Sponsormob Leads the Way Into RTB for MobileADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by [...] more...
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