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Ecast Using DART for Music Jukebox Campaigns
Music and entertainment company Ecast, which distributes and operates more than 8,000 Internet-powered touch-screen jukeboxes around the U.S., has signed a deal with DoubleClick to use the DART advertising platform to manage its advertisers’ campaigns. “DoubleClick’s centralized ad serving capability allows us to streamline ad delivery across our entire network,” said [...] more...
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- Chris Jacobson: Wow, great article here! I won't be attending Affiliate Summit this year, but next time
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